Lakshay Sharma
Jaipur
Summary
My name is Lakshay Sharma and I am a digital marketing enthusiast with more than 2.9 Years of experience. i am seeking for a full time position where i can apply my knowledge and skills for continuous improvement. I am SEO Analyst with proven track record of driving web traffic and consumer engagement. Translates big picture strategies into clear action plans. Offers collaborative teamwork and communication skills.
Overview
5
5
years of professional experience
Work History
Digital Marketing Executive
UClean
Faridabad
06.2024 - Current
- Developed and implemented multi-channel digital marketing strategies.
- Created content for website, social media accounts, email campaigns and other digital channels.
- Monitored performance of campaigns using analytics software such as Google Analytics.
- Executed paid search campaigns on platforms such as Google Adwords and Bing Ads.
- Assisted in the development of online advertising campaigns to generate leads and increase brand awareness.
- Developed promotional materials for webpages, emails, newsletters and other digital mediums.
- Organized events to promote product launches or special offers through digital channels.
- Collaborated with design teams to create visually appealing graphics for websites and social media posts.
- Researched new technologies that could benefit the organization's digital marketing efforts.
- Integrated SSRS with other applications like MS Excel and SharePoint for better usability of reports.
- Led a digital marketing team, providing guidance on SEO, Meta Ads, and Google Ads strategies.
SEO Associate ( IGaming)
vCommission Media pvt. Ltd
Gurgaon
08.2022 - Current
- Working On page SEO and Off page SEO, Technical SEO
- Responsible for review and final approval of Content
- Working on Google ads campaign creation and Google ad account farming
- Working on wordpress development
- Working on google ads and run many ads for international clients
- Conducted keyword research to identify potential opportunities for improvement.
- Analyzed website content to ensure proper optimization for target keywords.
- Researched relevant industry topics to create high-quality content for websites.
- Implemented technical SEO improvements such as site speed optimization, schema markup.
- Developed a comprehensive link building strategy including outreach campaigns.
- Regularly monitored competitor activities to stay ahead of the competition.
Digital Marketing Associate
Smart SEO Tech.
11.2020 - 08.2021
- Contributed ideas towards improving website design that would benefit organic search rankings.
- Analyzed web traffic, competitor activities, keywords, and user experience to optimize content for maximum effectiveness.
- Identified high-value backlinks from authoritative websites through outreach campaigns and guest blogging efforts.
- Compiled SEO audit reports to provide insights into website performance issues.
- Monitored ranking performance of website pages using tools such as Search Console and Ahrefs.
- Developed and implemented SEO strategies to increase website visibility in organic search engine results.
- Assisted with local SEO efforts by optimizing business listings across major directories.
- Identified opportunities for outreach campaigns to build relationships with influencers and bloggers in the industry.
- Performed link building activities such as directory submission, article writing and submission, blog commenting and social bookmarking.
Digital Marketing Intern
Zeetron Networks.
05.2019 - 12.2019
- I did work on many website development project during this course
- Participated in many events of computer science
- Participated in sports events
- Participated in Convergence 2018
- Participated in the project exhibition of AAYAM, 2019
- Graduated best in ecommerce and digital marketing.
- Executed SEO tactics such as link building and keyword targeting to improve organic rankings on search engine results pages.
- Researched current industry trends in order to develop new strategies for increasing customer engagement.
- Implemented best practices for usability testing across all web properties.
- Monitored competitors' activities by analyzing online presence across multiple channels.
- Participated in brainstorming sessions to develop ideas for innovative campaigns.
- Analyzed website metrics such as page visits and conversions to measure success of campaigns.
- Optimized website content using best practices for SEO.
- Tracked progress of campaigns with Google Analytics and Adobe Creative Suite.
- Conducted keyword research and analysis to optimize search engine optimization efforts.
Education
BCA (Google apps) - Computer Application
Suresh Gyan Vihar University
Jaipur07-2020
Skills
- Search Engine Optimization (SEO)
- Social Media Optimization (SMO)
- Wordpress
- Social Media Marketing
- SEMRUSH, aHref, Google analytics 4, Google search console, MOZ, Screaming frog
- SEO Strategies
- PPC ( Google ads)
- SQL
- Microsoft Excel
- MS Office
Languages
English
Advanced (C1)
C1
Timeline
Digital Marketing Executive
UClean
06.2024 - Current
SEO Associate ( IGaming)
vCommission Media pvt. Ltd
08.2022 - Current
Digital Marketing Associate
Smart SEO Tech.
11.2020 - 08.2021
Digital Marketing Intern
Zeetron Networks.
05.2019 - 12.2019
BCA (Google apps) - Computer Application
Suresh Gyan Vihar University
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