Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Lal Mohmmad Shaikh

Summary

Digital Creator with in-depth knowledge of SEO strategies, multiple analytic and tracking tools and Software. Use SEO strategy for planning content, curating news reports.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Content Writer

LatestLY Media Pvt Ltd
04.2019 - Current
  • Handling Live Blogs
  • Uploading Agencies Copies on the Website
  • Proofreading content for errors and inconsistencies
  • Editing and publishing existing content to improve readability
  • Creating compelling headlines and body copy that will capture the attention of the target audience
  • Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
  • Performed keyword research to optimize content for SEO.

Sales Associate

Dufry Cruise Services
10.2018 - 02.2019
  • Dufry Cruise Services on Vessel as Sales Associate, Responsibilities: Handling international brands like, , Liujo, Fatface, and Joules etc
  • Meeting and greeting customers on day to day basis, visual merchandising as per the need
  • Understanding customer needs and requirements, suggesting to customers the best product as per the need
  • Achieving daily, weekly and monthly targets
  • Helping my colleagues to achieve their targets and making a friendly environment.

News Sub Editor

Deccan Chronicle Holdings Ltd
05.2014 - 08.2018
  • Created/updated and subbing articles on Current Affairs, Travel / Lifestyle, Science and Technology.
  • Copy-edited of print articles for Deccan Chronicle/ The Asian Age websites.
  • Handled Social Media (Facebook, Instagram, LinkedIn & Twitter) including live-tweeting on selected events.
  • Monitored breaking news for information on incidents, events, and topics of interest to quickly generate SEO friendly news.
  • Proofread, edited and evaluated final copy to verify content aligned with established guidelines.
  • Utilized SEO techniques to optimize content for search engine rankings.
  • Selected relevant images to accompany content for maximum impact.
  • Edited and reviewed content for grammar, spelling and punctuation.

SEO Executive

Just Connect Marketing Pvt Ltd
12.2016 - 12.2017
  • Completed keyword research to target users based on keyword targeting.
  • Developed and implemented quality link-building strategies.
  • Optimized copy and landing pages for search engine marketing purposes.
  • Researched and implemented search engine optimization recommendations.
  • Utilized search engine optimization and emphasized importance of link building.
  • Integrated marketing plans with brand campaigns to drive brand to demand.
  • Maintained knowledge of current market trends and algorithm updates of top search engines.
  • Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
  • Created Emailer on daily basis to 5,000 subscribers.
  • Created articles, update day-to-day new articles, updated banners on blogs, Edit theme and design for blogs, basic HTML coding for blogs. Created category and subcategory.

SEO Executive

Mehan Edusolutions Pvt
09.2011 - 05.2013
  • Title Tag Optimization, Backlinks Creating,
  • Completed keyword research to target clients based on keyword targeting.
  • Building communities, Promoting content in many social networking websites, Bookmarking sites etc, and driving traffic from them.
  • Worked with development team to properly implement SEO best practices on newly developed code.
  • Optimized copy and landing pages for search engine marketing purposes.


Blogs/Websites:

  • Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
  • Provided detailed reporting and analyses on website demographics and statistics using Google Analytics.
  • Create articles, update day-to-day new articles, update banners on blogs, Edit theme and design of blogs,
  • Developed and implemented quality link-building strategies.
  • HTML coding for blogs.

Telemarketing Sales Representative

TVC Sky Shop, BPO
11.2010 - 05.2011
  • Answered inbound telephone calls from interested customers to persuasively discuss offerings.
  • Answered questions about company offerings with knowledgeable responses about products and services.
  • Completed daily cold calling and outreach to build sales pipeline.
  • Handled high-volume telemarketing operations with expert use of client management software and computer dialing.
  • Recorded contact information of customers and potential customers in internal database.
  • Explained product prices and packages as well as answered questions and addressed concerns of customers.
  • Recorded and updated customer information in online systems.

Education

Bachelor of Management Studies - Business Management

Mumbai University. (Ghanshyamdas Saraf College of Science & Commerce
Mumbai
2015

HSC -

Maharashtra Mumbai University. (Ghanshyamdas Saraf College of Science & Commerce
Mumbai
2012

SSC -

Maharashtra State Board (Fatima Devi English High School)
Mumbai
2009

Skills

  • Research Products
  • Digital Content Development
  • Technical Writing
  • Copywriting, Editing and Review
  • Microsoft Office
  • News Writing Skills
  • Web Content Management
  • Editing
  • SEO Strategy and Execution
  • Link Building
  • Google Webmaster Tools
  • Keyword Research
  • Social Media Digital Marketing

Certification

Advanced Certification in Digital Marketing & Communication From MICA From upGrad.

Timeline

Content Writer

LatestLY Media Pvt Ltd
04.2019 - Current

Sales Associate

Dufry Cruise Services
10.2018 - 02.2019

SEO Executive

Just Connect Marketing Pvt Ltd
12.2016 - 12.2017

News Sub Editor

Deccan Chronicle Holdings Ltd
05.2014 - 08.2018

SEO Executive

Mehan Edusolutions Pvt
09.2011 - 05.2013

Telemarketing Sales Representative

TVC Sky Shop, BPO
11.2010 - 05.2011

Bachelor of Management Studies - Business Management

Mumbai University. (Ghanshyamdas Saraf College of Science & Commerce

HSC -

Maharashtra Mumbai University. (Ghanshyamdas Saraf College of Science & Commerce

SSC -

Maharashtra State Board (Fatima Devi English High School)
Lal Mohmmad Shaikh