Summary
Overview
Work History
Education
Skills
Timeline
Generic
Lavania Premajan

Lavania Premajan

Senior Dot com Analyst
Bengaluru,KA

Summary

Proven track record in enhancing digital customer experiences at J.C. Penney Services India Pvt Ltd through meticulous data analysis and competitor insights. Skilled in SQL and adept at workflow analysis, I spearheaded initiatives that significantly improved data quality for machine learning, leading to streamlined operations and better decision-making processes.

Overview

11
11
years of professional experience

Work History

Senior Dot Com Analyst

J.C. Penney Services India Pvt Ltd
02.2019 - Current

- Quality checks - Auditing 100+ detail page(s) and ensuring the Items have all the required information to ensure a good shopping experience for customers. Also incharge of adding/removing attributes and values which will be a value add for that specific product.
- Responsible for hands-on working at various nodes of data-driven consulting process: right from pulling and aggregating data from various sources, churning insights and recommendations for the category short term and long term strategy with stakeholders.
- Data Cleanup - Run reporting for attributes/ attribute values, site scrub for search, browse and left navigation experience.
- Doing a competitor analysis to understand best practices with the focus of enhancing digital customer experience ( Example: Hierarchy and attribution).
- Responsible for driving requests for changes on the website based on analytical recommendations.

Technical Content Analyst

Rakuten
04.2015 - 12.2018

- Played a key role in the creation and validation of accurate datasets for Machine Learning tasks, recognizing the crucial impact of high-quality data delivered by the Catalog team.
- Effectively communicated with cross-functional teams, providing feedback on data to enhance the iteration process in Machine Learning.
- Conducted precise assessments of products using category templates, ensuring optimal categorization within the product taxonomy.
- Led the redesign and improvement of the Brand management tool, utilized for projects such as Brand management and Color Validation.

Seller Support Associate

Amazon.com Services
04.2013 - 03.2015
  • Managed high volume of daily cases, ensuring timely resolution for optimal seller experience.
  • Improved case handling time by effectively prioritizing tasks and utilizing available resources.
  • Provided sellers with accurate information concerning platform policies for sales, database issues, and listing inaccuracies.
  • Utilized data-driven insights to identify trends in seller issues, informing process improvements within the team.

Education

MBA - Marketing

Bangalore Management Academy
Bengaluru, India
04.2001 -

Bachelor of Arts - Mass Communication

Jyoti Nivas College
Bengaluru, India
04.2001 -

Skills

MS Excel

Documentation And Reporting

Report Preparation

Workflow Analysis

Adobe Analytics

SQL

Tableau

Timeline

Senior Dot Com Analyst

J.C. Penney Services India Pvt Ltd
02.2019 - Current

Technical Content Analyst

Rakuten
04.2015 - 12.2018

Seller Support Associate

Amazon.com Services
04.2013 - 03.2015

MBA - Marketing

Bangalore Management Academy
04.2001 -

Bachelor of Arts - Mass Communication

Jyoti Nivas College
04.2001 -
Lavania PremajanSenior Dot com Analyst