Lavanya Tyagi
Senior Product Manager
Noida
Summary
Innovative and results-driven Senior Product Manager with 7+ years of experience delivering AI-powered, user-first products across Fintech, Commerce, Education, and BFSI. A leader in WhatsApp commerce and automation, driving scalable solutions for top brands across APAC region. Expert at turning complex challenges into high-impact, data-backed products- blending strategy, design, and AI to fuel growth, engagement, and business success.
Overview
7
7
years of professional experience
7
7
years of post-secondary education
Work History
Senior Product Manager
Gamechange Solutions
10.2023 - Current
- Designed and implemented AI-powered chatbots for automated customer interactions using LLM, reducing manual support tickets by 40% and improving response time drastically.
- Integrated payment gateways and forms within WhatsApp, enabling seamless transactions and contributing to a 15% uplift in customer retention.
- Launched WhatsApp Broadcast Campaigns with updated features and CTAs from Meta, achieving a 35% increase in customer engagement through personalized promotional messages and updates.
- Collaborated closely with Meta’s WhatsApp Business team to align on platform capabilities, access beta APIs, and ensure compliance for high-scale automation and broadcast campaigns.
- Developed complex dynamic use cases such as: Bidding Systems (real-time bidding for limited-time offers), Reservation Systems (reducing no-shows by 30%),Loyalty Programs (leading to a 25% increase in repeat purchases and customer retention) and AI driven customer care query management program.
- Led in-depth user research and A/B testing to optimize conversational flows. Skilled in crafting detailed PRDs and overseeing end-to-end development—from design and engineering to QA and launch—using JIRA for seamless tracking and collaboration.
- Led product strategy and implementation for a diverse portfolio of clients across BFSI, Retail, Education, Finance, and Food & Beverage sectors—including marquee brands from Dubai, Singapore, and Indonesia—delivering tailored WhatsApp commerce and automation solutions aligned with regional market behaviors and business goals.
Product Consultant
Thence
09.2022 - 09.2023
- Leading 3 product and user experience management B2B and B2C projects along with product development lifecycle from ideation to launch for multiple big names in digital products, across Fintech, E- commerce and Retail industry.
- Designed and lead Stakeholder workshops and 40+ User interviews across personas to identify client requirements, real time pain points by doing feature mapping analysis.
- Devised Strategy as a Customer Experience Specialist and lead initiatives to improve customer onboarding, resulting in a 25% reduction in onboarding time. Tracked the progress and NPS score to understand the trend.
- Built and optimized both app and website products for leading brands, ensuring a consistent, high-impact user experience and driving improvements across key product performance metrics.
Deputy Manager
Paytm
05.2020 - 09.2022
- Led end-to-end product development of the 24/7 chatbot for Paytm for Business app, covering 8 verticals—resulting in a 30% reduction in resolution time, a 15% boost in NPS, and enhanced product transparency around merchant payouts and settlements.
- Integrated the NAV engine and built a product-driven suggestive text framework, cutting support tickets by 33% and driving a 35% increase in CSAT within 4 months—delivering a scalable, self-serve support experience.
Process Lead
Paytm Payments Bank
05.2018 - 05.2020
- Drove product and process excellence across key PPBL banking verticals (UPI, KYC, FASTag, Wallet), using deep customer insights and analytics to inform product improvements, resulting in a 12% enhancement in user experience and a 42% rise in CSAT through continuous iteration of the Help & Support section.
- Led initiatives focused on product optimization and efficiency, reducing support tickets by over 50% and enabling the shutdown of a partner center, achieving ₹2.5 Cr in annual cost savings—redirecting resources toward product innovation and scalability.
Education
MBA - Global Business Operations
Shri Ram College of Commerce (SRCC)
Delhi 05.2015 - 06.2017
Bachelor of Technology - Electonics And Communications
Jaypee Institute of Information And Technology
Noida 06.2011 - 05.2015
12th - Science
Ryan International School
Noida 03.2010 - 04.2011
Skills
Collaborative leadership
Stakeholder relationship management
Product development
Project execution
Product lifecycle management
Client-centric mindset
Strategic program leadership
Accomplishments
- Secured 5 promotions in the span of 4 years (including a skip level)
- TOI Student of the Year Award
- Consistent rank 1 holder and among state toppers in
Senior secondary examinations - Winner of various MUNs, Debates, Youth
Parliaments and eloqutions
Timeline
Senior Product Manager
Gamechange Solutions
10.2023 - Current
Product Consultant
Thence
09.2022 - 09.2023
Deputy Manager
Paytm
05.2020 - 09.2022
Process Lead
Paytm Payments Bank
05.2018 - 05.2020
MBA - Global Business Operations
Shri Ram College of Commerce (SRCC)
05.2015 - 06.2017
Bachelor of Technology - Electonics And Communications
Jaypee Institute of Information And Technology
06.2011 - 05.2015
12th - Science
Ryan International School
03.2010 - 04.2011
Similar Profiles
Derek L. StackDerek L. Stack
Director, Applications Engineering at GameChange SolarDirector, Applications Engineering at GameChange Solar
HASSAN ALQAMHASSAN ALQAM
Commissioning Engineer at GameChange SolarCommissioning Engineer at GameChange Solar
Marcus PriceMarcus Price
Field Technician at GameChange SolarField Technician at GameChange Solar
Himanshu JainHimanshu Jain
Architect at CognizantArchitect at Cognizant
ANSHU GARGANSHU GARG
SDE-1 & AI-Engineer at IQ-LINE PVT. LTDSDE-1 & AI-Engineer at IQ-LINE PVT. LTD