L R Aradhana
Mysuru
Summary
Results-driven Operations Analyst at Deloitte Consulting, adept at leveraging Salesforce and analytics reporting to enhance campaign performance. Proven ability to optimize media strategies and deliver actionable insights, while fostering collaboration and adaptability within teams. Recognized for effectively managing client relationships and driving significant improvements in ROI.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Operations Analyst
Deloitte Consulting India Digital Service Pvt Ltd
Banglore
08.2024 - Current
- Managed campaigns targeting commercial and residential properties, achieving effective audience engagement.
- Reviewed assets to optimize campaign trafficking across real estate sectors, improving alignment with strategic goals.
- Generated reports comparing campaign performance and ROI for strategic decision-making.
- Presented billing processes for listings via Salesforce CRM, clarifying customer transactions and enhancing transparency.
- Executed day-to-day responsibilities accurately and efficiently.
- Utilized ServiceNow platform to improve workflows and boost productivity.
- Monitored equipment functionality to ensure compliance with specifications.
- Developed GAM campaigns focusing on IAS metrics to measure and enhance media quality.
CLIENT SERVICE ANALYST
Theorem Pvt Ltd
Mysore
08.2021 - 01.2024
- Supported clients by monitoring and analyzing strategic campaigns and daily pacing to ensure alignment with objectives.
- Conducted analysis in response to specific client requests to enhance campaign performance.
- Conducted ad hoc research, evaluated the impact of new initiatives, and explored opportunities for expansion or optimization.
- Review the media plans before proceeding with the campaign creation; necessary amendments are done after the client's confirmation
- Monitored website performance using Instapage analytics tools to assess traffic and engagement for optimization opportunities.
- Analyze visitor behavior, conversion rates, and other key metrics to identify areas for improvement and optimize your website accordingly
- Customized the template by adjusting design elements and content to meet client specifications.
Education
Bachelor Of Engineering - Computer Science
ATME College Of Engineering
Mysuru01.2020
Second Year Pre University -
Kendriya Vidyalaya
Mysuru01.2016
Secondary School Leaving Certificate -
Kendriya Vidyalaya
Mysuru01.2014
Skills
- Ads Manager
- Facebook Ads Manager
- Google Adwords
- Twitter ads
- Snapchat ads
- DSP – Yahoo
- Instapage Microsite
- Salesforce
- Tableau Cloud
- SAS BI Reports
- MS Excel
- MS Power Point
- Analytics analysis
- Stakeholder engagement
- Team leadership
- Collaboration and Interdepartmental cooperation
- Adaptability
Certification
- Google certification - Display, Search, and video ads, Google Ads
Accomplishments
'Rockstar Rookie' and 'Because of you' Award at Theorem Pvt Ltd
Languages
- Tamil
- Telugu
- Hindi
- Malayalam
- Kannada
- English, First Language
- Tamil, Elementary (A2)
- Telugu, Beginner (A1)
- Hindi, Intermediate (B1)
- Malayalam, Beginner (A1)
- Kannada, Beginner (A1)
Timeline
Operations Analyst
Deloitte Consulting India Digital Service Pvt Ltd
08.2024 - Current
CLIENT SERVICE ANALYST
Theorem Pvt Ltd
08.2021 - 01.2024
Bachelor Of Engineering - Computer Science
ATME College Of Engineering
Second Year Pre University -
Kendriya Vidyalaya
Secondary School Leaving Certificate -
Kendriya Vidyalaya