Dynamic Sales Professional with 24+ Years of experience in Retail ( Fmcg) & Telecom sector. Possesses diverse experience of being associated with Organizations like Tata Tele Business Services ,Reliance Jio, Coca-Cola, Airtel, BPL Mobile/Loop Mobile. Multi-talented Senior Manager well-versed and highly effective at developing, executing and directing key improvements to enable business enhancements and growth.
Overview
25
25
years of professional experience
Work History
Partner Account Manager
Tata Teleservices Ltd
05.2024 - Current
Appointment & strengthen the distribution & sales network by increasing Enterprise Data, Enterprise solution,Fixed line voice,cloud &Cpass,Cloud telephony and SaaS products through Indirect partners.
Penetrate the New Logo’s/Existing logo’s with Products like ILL, MPLS, P2P, Bulk SMS,SD-wan, Cloud services, CPass,SaaS products in collaboration with Microsoft & Meta Products.
Manage Partners to drive the basic distribution parameters such as channel profit/ROI & channel satisfaction. Manage overall customer satisfaction.
Senior Manager -SMB Business Team Leader
Reliance Jio Infocomm Ltd
09.2016 - 03.2024
Managing & leading SMB Corporate- Mumbai Business for Mobility & Fixed Line SIP/PRI & SME Business for wireless & wired products which includes ILL, MPLS, P2P, Collaboration, Bulk SMS, M2M sims ,Mobility Business,SD-wan, Cloud services, ERP to education cohorts.
Driving Productivity of a team of 8 Managers directly & 50 Enterprise sales officers.
Appointed 13 Channel partners as an additional responsibility.
Carrying out engagement activity and retention activities of manpower, support them to crack High revenue accounts and to increase their productivity.
Strategizing various activities to Map the geography, hunt new accounts and manage existing accounts to extract revenue from these accounts. Connect Enterprise Buildings with Jio Fibre.
Leading profit centre operations of the business; directing initiatives for quality, revenue, hygiene of business of the zone.
Increasing Arpa from the acquired accounts & getting new logo’s.
Special Project of acquiring new logo’s from education cohort. Acquired new accounts like Vivekanand education society, Podar Education trust, Universal School, Saraswati Vidyalaya, Vidya Prasarak mandal, MGM college, NES school, B.D Somani.
Dy. Manager Sales – Mobility Business
Tata Teleservices Ltd.
10.2011 - 09.2016
Managing Post Paid Business-SMB & HNI customers.
Mentoring and guiding a team of 6 Channel partners & 15 FSE’s & 50 Tele callers.
Played a Pivotal role in launching preferred outlets to increase customer touch points and also ensure high visibility to increase walk-ins.
Implemented new initiatives for channel to increase acquisition through Sales Executives/Telemarketing Executives and retailers.
Penetrating the Retail & SMB segment by doing planned and unplanned activities on regular basis in selected Accounts,MBO, LFR and IT outlets for IOIP business.
Retaining the channel sales team through timely training, certification and R&R program, Keeping then engaged in our goals.
Zonal Head – DSA-Tele calling Business
Loop Mobile Limited
10.2009 - 10.2011
Managing and Leading Mumbai-1 Circle for Post Paid business- DSA Tele calling set up.
Mentoring and guiding a team of 5 CSM, 20 Channel partners, 200+ Tele caller’s.
Worked with every stakeholder to bring down churn and to on board quality customers.
Ensuring minimum manpower infra and productivity norm is achieved by every partners.
Ensuring a healthy ROI for channel partners.
Retention of CP team by driving Monthly R&R activities & Quarterly incentive plans for the sales team.
Assistant Manager – SME
Bharti Airtel Ltd
03.2008 - 10.2009
Developing SME channel by acquiring new SME channel partners & customers.
Implementing new initiatives for channel to increase acquisition through Sales Executives.
Penetrating in existing accounts by doing planned activities and carrying out promotional activities on regular basis in those accounts.
Retaining the channel sales team through timely training, certification and motivation.
Pivotal in appointing 3 new channel partners contributing to 40% of overall sales of channel.
Spearheaded various promotional programs for Blackberry & USB in Enterprise s which gave incremental Revenue to the organization.
Territory Manager– Channel Sales-Retail
BPL Mobile Ltd.
09.2005 - 02.2008
In this Role I was responsible to drive Post Paid through Retail Sales, through Field FSE’s & Channel Partners Teleselling team.
Acting as in-charge of all operations related to Sales, Marketing and Administration.
Looking after recruitment & retention of direct team and increasing the team strength of channel partner; responsible for expansion of Retail base by adding new outlets.
Ensuring retail scheme implementation in the market.
Organizing training for all divisions and manpower control.
Sales Officer - FMCG-Retail
Hindustan Coca-Cola Marketing Company Ltd
08.2000 - 09.2005
This role was into Retail Distribution engaging channel partners to achieve defined AOP by proper distribution and placing every SKU in the assigned territory with the help of Distributor Sales Person, Merchandiser/Promoters.
Managed sales of flagship brands of Coca-Cola like Thums up, Sprite ,Limca , Maaza ,Kinley etc.
Successfully organized the following events: Hai dum Everest contest ground act.
Thums up Choufulla act in the Year 2005 for village penetration and getting incremental sales.
Proficiently rolled out the channel programs for the Zone like Combo Programs in Eating and Drinking Outlets,Thanda Outlets Rack Program in grocery channels,Thanda Aish Cash Contest for the unit.
Distinction of launching Maaza Pet across the unit successfully.
Played a major role in setting up Kinley Bulk water distribution for the Thane & Navi Mumbai district for Enterprise customers & Retailer.
Education
MBA - Marketing
IIBM Deemed University
Pune
01.2007
B.Com. -
Mumbai University
01.1998
Skills
Team Management
Strong customer relationship
Hunting & Farming Strategies
Power BI usage to track business
Account planning & Management
Solution and Product sales
B2B Sales & Retail Sales
Client relationships
Innovation & Growth
New age Consultative selling
Experience in acquisitions of Accounts from different Cohorts
Awards
Recognized for appointing 6 new partners & delivery of 3 Lakhs Mrc in quick time in TTBS.
Recognized for Cracking Big ticket size deals in Cloud, SD-WAN & Cpass in TTBS.
Recognized for performance for 3rd & 5th Ranked TL MSMB-Pan India in Q3 2022-23.
Promoted from Enterprise Sales Manager (Manager) to Team Leader (Senior Manager) in May 2022 In Jio.
Awarded as Value Ambassador Award for 5 times in Reliance Jio – Year 2018-19.
Awarded Best Channel Sales Manager Award for excellence in sales operations 2019.
Awarded “Guiding Star & with Ownership mindset in 2018 with Reliance Jio.
Awarded for highest HVC contribution in last 2 quarters for 2013-14 in TTML.
Awarded for the Data ka Don contest held on All India level for CSM in period June-Sep 2012.
Winner of Neo Platinum contest held at circle level for Quarter 2 & 3 of 2015-16 in TTML.
Awarded for cracking the highest MNP contribution and bulk deals for constant 3 quarters in 2010 with BPL Mobile.
Promoted as “Zonal Head- DSA Business” Loop Mobile’ in the year 2011.
Awarded certificate of appreciation for the valuable performance in June 2001 under inter company contest of “Reach Hamari Jeet Hamari” held in whole Maharashtra region.
Won the CSS competition held within the region in 2004.
Promoted to Senior Sales executive (MOE) and given responsibility to handle North Maharashtra in Hindustan Coca-Cola Marketing Company Pvt Ltd in 2004.
Rewarded for increasing the market share of Coke from 49% to 78% in 2005 for Aurangabad zone.
Personal Information
Date of Birth: 01/17/78
Marital Status: Married
Languages
English
Hindi
Marathi
Sports Achievements
Silver Medalist in 1998 & Bronze Medalist in 1997 in Inter Collegiate State level Badminton Tournament.
Represented Mumbai University for ALL India Inter-University tournament in 1997-98.
Captained the school and college team in 1992 to 94 & 1995-98 respectively on District & State-level tournaments.
Participated in various state level and national level tournaments.
Represented Thane District in 1993-94 & 1998-99.
It Skills And Courses
Diploma in RDBMS, S.S.I, 1999
Well versed with Oracle 8i, Visual Basic 6.0, Windows 98, MS Office & Internet Applications & Power BI tool.