MAHAKDEEP KAUR

Lead Qualification and Prospecting: Attracted and engaged remote architects and engineers for U.S. construction firms through inbound marketing strategies, effectively qualifying leads via content, webinars, and organic search, driving new business opportunities.

Lead Nurturing: Built strong relationships with inbound leads by understanding their specific needs, providing valuable content, and offering tailored service solutions to keep them engaged and moving through the sales funnel.

Pipeline Management and Reporting: Managed inbound inquiries and prospects through the sales pipeline, coordinating meetings with senior leadership to ensure timely follow-ups and impactful discussions, leading to a growing and satisfied client base.

Customer Relationship Management: Demonstrated a strong track record in building new and maintaining long-lasting customer relationships, ensuring high customer satisfaction and retention.

Product Representation: Demonstrated products and represented the company at meetings, conferences, and online events, effectively showcasing offerings and expanding the company’s presence.

Salesforce Activity Tracking: Tracked all sales activities and interactions in Salesforce, maintaining up-to-date records and ensuring accurate reporting of progress.

Collaborated with leading companies in the IT/Telecom Services Industry (Zoom, GoTo, Vonage, Rogers, Telus, and more) as a customer acquisition expert, focusing on inbound lead generation, qualifying prospects, and setting up introductory meetings with decision-makers.
• Managed the full inbound lead lifecycle, from initial inquiry to sales conversion, ensuring a seamless customer journey and timely follow-ups.
• Utilized inbound channels like content marketing, SEO, social media, and targeted email campaigns to attract and nurture leads.
• Effectively handled marketing automation tools (Mailchimp), optimizing content creation, list segmentation, and campaign automation to improve lead nurturing and conversion rates.
• Leveraged tools like Salesforce and Outreach for lead tracking, pipeline management, and optimizing sales workflows to ensure smooth communication and follow-up with inbound leads.
• Fostered relationships with new and existing partners as a Partner Manager at VM 365, where I managed strategic partnerships, including DisruptionIO as a key client. Responsible for onboarding, training, and ongoing engagement to maximize value for both VM 365 and DisruptionIO.

• Delivered results through consistent, inbound marketing strategies, driving lead generation, engagement, and long-term customer loyalty.

• Developed strategies to generate cost-effective sales leads for SAP Consulting, RPA, MS O365, SharePoint, Power BI, Tableau, .Net, SAP, UI Path, Automation Anywhere, Celonis and Technology Staffing services
• Spearheaded lead generation initiatives at AG Technologies using Zoho CRM, effectively capturing and nurturing leads through various channels
• Closed new business deals by coordinating requirements; Setup discovery sessions, developing and negotiating contracts; integrating contract requirements with business operations

As a Sales Representative at Apptunix, I was responsible for managing the entire sales cycle for B2B clients seeking mobile and web app development solutions. This included:

• Lead Generation & Qualification: Leveraged all outbound channels, including inbound discovery calls, cold emails, and LinkedIn outreach to generate leads and engage prospects, ensuring a steady pipeline of potential clients.
• In-Depth Client Research: Conducted thorough research into clients' businesses, industries, and market dynamics to understand their needs, pain points, and financial objectives, allowing me to tailor solutions that aligned with their goals.
• Consultative Sales & Proposal Creation: Crafted detailed business proposals, emphasizing the value of our mobile and web app solutions to meet client-specific requirements, and successfully presented them to APAC/US-based prospects.
• Client Relationship Management: Maintained strong client relationships through regular follow-ups, providing post-sale support, and ensuring satisfaction throughout the project lifecycle.
• CRM Management: Established and utilized CRM systems to manage accounts, improve sales forecasting, and enhance account tracking for both new and existing clients, ensuring efficient communication and timely follow-ups.
• End-to-End Sales Cycle: Managed the full sales cycle from initial lead generation through to closing deals, ensuring a seamless transition from prospecting to post-sale support, delivering results for the company and its clients.

• As a BDE, engaged in identifying prospective clients, participating in client meetings, executing cold calls, generating leads, and conducting B2B marketing initiatives, including social media marketing efforts
• Utilized bidding platforms including Upwork, Fiverr, Guru, PPH, and Angellist, while also leveraging LinkedIn, Facebook, and other social media channels to generate new business opportunities
• Ensured the accuracy of prospective client databases while offering support in drafting new business proposals
• Experience in using ZoomInfo, Appolo.io, LinkedIn sales Navigator