Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Instagram
Personal Information
Languages
Hobbies and Interests
Languages
Timeline
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Mahendra Bhupathi

Mahendra Bhupathi

Hyderabad

Summary

A data-driven B2B & B2C Marketing professional with close to 5 years of work experience in major marketing
verticals, comprising Brand Management, and Digital Marketing. Looking to
connect and explore opportunities in identifying solutions to increase brand awareness and leverage strategy
skills to grow company revenue and enhance reputation.

Overview

6
6
years of professional experience

Work History

Sr.Digital Marketing Analyst

Colourmoon Technologies
hyderabad
02.2023 - Current
  • Responsible for delivering search ads, Display ads, social media adcopy for various clients
  • Running Pay Per Click (PPC) campaigns for major search networks
  • Bridged the gap between clients and team members and acted as a communication channel, exchanged ideas, delivered content and branding collateral with the help of the Design team
  • Collaborated with design and development team
  • Tracked and generated reports and conversion rates, and presented weekly to marketing team.
  • Managed tracking and reporting of search-related activities to provide analyses to marketing executives.
  • Managed social media accounts by creating engaging content and responding to customer queries promptly.
  • Planned, executed, monitored, and optimized paid search campaigns across multiple channels including Google AdWords and Bing Ads.
  • Optimized text, graphics or multimedia assets for SEO or display and usability on internet-connected devices.
  • Utilized graphic design software to prepare storyboards and mock-ups.
  • Created comprehensive reports on campaign performance for internal stakeholders.
  • Assisted in setting up or optimizing analytics tools for tracking visitors' behaviors.
  • Prepared compelling marketing strategies through performing thorough research and understanding clients' needs.

Sr.Digital Marketing Executive & Team Lead

Ashvaa creative co.
kakinada
03.2019 - 02.2023
  • Responsible for delivering search ads, Display ads, social media adcopy for various clients
  • Collaborated with other departments to coordinate strategic marketing activities.
  • Worked on google search console and google analytics , fb pixels & google merchant sender
  • Knowledge and experience on SEMRUSH, MOZ, GOOGLE KEYWORD PLANNER, UBER SUGGEST, SCREAMING FROG
  • Planned and executed approximately 100+ social media ad campaigns for 20+ clients
  • Running Pay Per Click (PPC) campaigns for major search networks.
  • Negotiated with vendors to obtain most cost-effective pricing for product distribution.
  • Identified the needs of customers promptly and efficiently.
  • Created content for website, social media accounts, email campaigns and other digital channels.

Jr.Digital Marketing Executive

Creative sam
hyderabad
05.2018 - 02.2019
  • Utilized Twitter and Facebook to promote products, services and content.
  • Created marketing policies and procedures, evaluating and revising to maximize team efforts.
  • Developed marketing strategies based on corporate objectives and market trends.

Education

Bachelors Of Technology - Electrical, Electronics and Communications Engineering

Kakinada Institute Of Engineering & Technology
03-2014

Skills

  • Social media Strategies
  • Proofreading
  • Paid acquisition
  • SEO
  • Google Ads
  • Social Media Marketing
  • Website Handling
  • WordPress
  • Canva designing
  • Google Analytics
  • E-mail Markeitng
  • Google search Console(web masters)
  • Basic photoshop
  • Mobile marketing
  • Budget Allocation
  • Keyword Research
  • Campaign Management
  • Competitor Analysis
  • Campaign Optimization
  • Strategic Planning
  • Segmentation Strategy Development
  • KPI Understanding
  • Content Strategy
  • ROI Understanding

Websites

Accomplishments

  • Strategized to increase organic social media followers by 40% in 2 months
  • Lead branding improvements in marketing collaterals LEAD & Trainer for junior's & interns

Instagram

instagram.com/oldishmonk

Personal Information

Title: Sr.Digital Marketing Analyst

Languages

  • English, Full Professional Proficiency
  • Hindi, Full Professional Proficiency
  • Telugu, Full Professional Proficiency

Hobbies and Interests

  • Content writing
  • Reading
  • Travelling
  • Sports
  • Photography
  • Blogging

Languages

Telugu
First Language
English
Advanced (C1)
C1
Hindi
Proficient (C2)
C2

Timeline

Sr.Digital Marketing Analyst

Colourmoon Technologies
02.2023 - Current

Sr.Digital Marketing Executive & Team Lead

Ashvaa creative co.
03.2019 - 02.2023

Jr.Digital Marketing Executive

Creative sam
05.2018 - 02.2019

Bachelors Of Technology - Electrical, Electronics and Communications Engineering

Kakinada Institute Of Engineering & Technology

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Mahendra Bhupathi