Experienced Real Estate and Construction Professional from Kerala with 12 years of expertise in residential real estate. Skilled in sales, channel partner management, marketing, data analysis, strategy development, and goal achievement. Proven track record of exceeding expectations. Expert in documentation and legal liaison. Proficient in corporate-level real estate marketing programs, including development, implementation, and monitoring of effective marketing strategies. Strong in media and marketing research, print/electronic/social media marketing, client relations, and media management. Experienced in innovative advertising and marketing strategies to increase product awareness, customer acquisition, and revenue. Excellent interpersonal skills, adept at working with diverse professionals. Proficient in SEO and SEM for increased organic site traffic. Committed to maintaining company image across all marketing collateral. Result-oriented leader and team player with strong communication and problem-solving skills.
• Successfully achieved 110 crores of business within 11 months by revitalizing slow-moving inventory.
• Personally engaged with prominent channel partners across various states and in Dubai, providing personalized attention and ensuring their support.
• Conducted customer engagement activities in Dubai and Qatar, resulting in lead generation and overseas business acquisition.
• Activated channel partners and restored their confidence to deliver effective results.
• Demonstrated flexibility by working across different shifts to ensure operational continuity.
• Implemented innovative revenue-boosting strategies, including targeting premium bank clients and exploring new markets.
• Cultivated a strong work ethic among channel partners, resulting in remarkable outcomes.
• Prioritized courteous and effective relationship-building to enhance overall customer satisfaction.
• Achieved significant enhancements in channel partner contributions and site visit conversion rates.
• Utilized critical thinking to address challenges and make well-informed decisions.
• Managed mandate partner sales while overseeing direct channel partners, consolidating market dominance.
• Leveraged technology such as SFDC for streamlined lead management and registration, thereby optimizing sales performance.
• Led and motivated both the sales and CRM teams to consistently achieve exceptional sales figures.
• Conducted thorough operational reviews, identifying and implementing improvements to enhance efficiency.
• Evaluated team members' performance regularly and provided targeted coaching to address any inefficiencies.
• Set a strong example for the team by demonstrating unwavering commitment to excellence, professionalism, and alignment with company values.
• Surpassed sales targets, achieving 120% and earning recognition as the best sales team member.
• Developed and executed strategic plans and performance metrics to achieve individual goals.
• Successfully recruited interns from DC College, achieving market penetration at minimal cost.
• Leveraged industry expertise, customer service skills, and analytical acumen to resolve customer concerns and foster loyalty.
• Exceeded sales target by 130% and earned a promotion.
• Enhanced efficiency by streamlining sales processes, leading to a notable decrease in lead-to-close time.
• Utilized Anarock CRM for effective lead management.
• Maximized sales through existing customer referrals by providing continuous support post-sale completion.
• Achieved outstanding individual sales, surpassing targets and earning recognition.
• Energized sales performance by introducing dynamic strategies and mentoring team members to excel.
• Pioneered innovative cost-saving measures, enhancing profitability and organizational resilience.
• Elevated the team's expertise by delivering engaging product training sessions, fostering confidence and boosting sales success.
• Develop and implement annual marketing plans and brand strategies, with a focus on apartment sales and inventory.
• Coordinate with agencies to plan and execute campaigns effectively on the ground level.
• Analyze marketing opportunities to enhance sales and PR impact.
• Regularly assess market position through data analysis.
• Drive operational excellence and innovation within the team.
• Manage marketing collateral and group events.
• Maintain strong relationships with advertising and PR agencies.
• Oversee PR material production for a positive public image.
• Develop tactical marketing strategies for increased brand visibility.
• Create impactful campaigns and promotions.
• Analyze marketing program effectiveness and adjust strategies as needed.
• Drive sales through internal teams, brokers, and agents, leveraging references and club activities to achieve targets.
• Strategize, implement, and evaluate marketing, sales, and business development tactics tailored to plots, apartments, and villas.
• Attend industry events to remain abreast of market trends, offering valuable insights.
• Utilize market intelligence to craft compelling selling points for the company's offerings.
• Manage PR activities, social media, and media relations to amplify advertising impact.
• Create clear internal and external communications to effectively convey key marketing messages.
• Deliver engaging marketing presentations to captivate potential clients.
• Represent the company at conferences and exhibitions, showcasing our offerings.
• Design and enhance promotional materials such as brochures and flyers.
• Prepare newsletters and reports for targeted distribution.
• Lead the planning and execution of marketing and advertising campaigns.
• Collaborate with press representatives to bolster the company's media presence.
• Monitor and assess the effectiveness of marketing campaigns, ensuring they meet sales targets. Additionally, successfully sold 50% of apartment units located in Guruvayoor to buyers in Mumbai, Chennai, and Bangalore.
• Worked in the Business Process Outsourcing (BPO) industry.
• Employed at Netone and AT&T, leading long-distance service providers in the United States.
• Gained extensive knowledge in data entry, analysis, and reporting.
• Provided professional services and support in a dynamic work environment.
Residential sales expertise
Business development with channel partners
Corporate tie-up establishment
Strong team management
Client retention and loyalty building
Market expansion through events and activities
Data analysis and strategic planning
Budgeting and resource management
Presentation and negotiation skills
Clear verbal communication
Extensive channel partner network in India and GCC region