Mahi Saini
Mohali
Summary
Creative Marketing manager with expertise across email campaigns, public relations, social media and event planning. Successfully managed united teams to achieve aggressive goals and produce results. Keen insight into digital marketing campaigns, planning and public relations.. Performed Data mapping, conversion testing, as well as build SQL, queries to provide reports for recruiters. Provided internal automotive consulting and client- facing presentations via PowerPoint and keynote on the strategy and execution of a new CRM.Energetic and creative marketer with strong aptitude in planning with high attention to detail to ensure marketing activites. High-performing Event Manager with extensive portfolio of international and domestic project accomplishments spanning years. Outgoing, hands-on professional bringing valuable relationship building and retention skills, which amassed diversified network of service providers, ensuring optimal quality and results for successful client events.
Overview
6
6
years of professional experience
Work History
Assistant Marketing Manager
Event Management
11.2022 - Current
- Managed administrative logistics of events planning, event booking and event promotions.
- Oversaw preparation and management of event budgets to deliver at or below projected costs.
- Liaised with marketing and PR colleagues to promote special events in social calendars.
- Delivered prompt payment for event vendors, venues, staff, and transportation providers.
- Developed and maintained year-round calendar of events, raised brand awareness and drove organic engagement with consumers and partners.
- Created marketing plans, grew event revenue each year and partnered with area hotels and facilities to confirm continued top service.
- Spearheaded community event center's online presence, mobilized public relations and social media initiatives and upgraded event communications to potential attendees.
- Surveyed and analyzed event and strategy success and orchestrated improvements that increased attendee satisfaction and revenue numbers 85%.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created company brand messaging, collateral materials, customer events, promotional strategies and product commercialization.
Client Relationship Manager
Bigrox Media
01.2022 - 11.2022
- Recommended new products to clients and maintained solutions-oriented problem-solving for long-term client relationships.
- Fostered customer trust by addressing concerns and needs using targeted problem-solving.
- Retained updated knowledge of market competition and related offerings to generate favor for.
- Adhered to sales contract agreements and high-quality service delivery by coordinating with team and leveraging productive and open client communications.
- Identified opportunities to cross or up-sell and communicated customer needs to appropriate team.
- Built relationships with customers and community to establish long-term business growth.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Monitored sales team performance, analyzed sales data and reported information to area managers.
- Identified prospects' needs and developed appropriate responses along with suitable information on products and services.
- Communicated progress of monthly and quarterly initiatives to internal and external sales teams.
- Drove team and company profits by developing and strengthening relationships with industry partners and potential clients.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Implemented systems and procedures to increase sales.
- Retained updated knowledge of market competition and related offerings to generate favor for product.
- Addressed and resolved customer complaints and issues to improve satisfaction
Associate Sales Executive
Event Sales | Bigrox Media
08.2019 - 05.2020
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Built relationships with customers and community to establish long-term business growth.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Managed accounts to retain existing relationships and grow share of business.
- Coordinated staff sales meetings to discuss developmental strategy, best practices and process improvements.
- Performed face-to-face meetings to finalize contract for services and event details.
- Established working relationships with clients by organizing various events.
- Authorized financial transactions with vendors for event services.
- Managed event logistics and operations.
- Managed administrative logistics of events planning, event booking and event promotions.
- Anticipated event requirements and handled numerous concerns in advance for smooth day-of execution.
- Delighted clients with exceptional events, consistently exceeding expectations with design and execution.
- Developed integrated event strategies and conducted on-site events management and follow-up after events.
- Managed event calendar and planning stages to effectively handle as many as jobs per month.
Event Management Intern
Insider.in
03.2017 - 03.2018
- Monitored trends in social media, industry and competitive landscape to create new material.
- Analyzed data from previous and current marketing campaigns to improve future results.
- Coordinated with social media, public relations and other teams to execute product introductions.
- Scheduled client meetings and maintained office organizational standards.
- Greeted students and guests with warm and welcoming demeanor.
- Evaluated existing plans, processes and events planning services to identify opportunities for improvement.
- Fulfilled contractual obligations for rehearsal and day of event coordination.
Social Media Marketing Intern
Shaadibag.com
04.2017 - 09.2017
- Supported branding, digital marketing messaging and advertising campaigns by engaging with followers on various social media platforms.
- Conducted daily updates to social media profiles to boost company online presence.
- Designed and presented social media campaign ideas.
- Contributed to mock-ups, email campaigns and social media content.
- Assisted with capturing and analyzing social media metrics.
- Collaborated with team members to help expand marketing channels.
- Stayed updated with latest marketing concepts and techniques.
- Helped with planning and hosting of marketing events.
Education
Post Graduate Diploma Marketing Management - Marketing Management
GGDSD College , Chandigarh
Chandigarh06.2020
Bachelor of Arts - Journalism
GGDSD College, Chandigarh
Chandigarh06.2019
Diploma - Event Management
Advance Diploma
Chandigarh06.2019
Skills
- Strategic Planning
- Branding
- Campaign Planning
- Database Management
- New Business Opportunities
- Brand Development
- Trade Association Relations
- Layout Selection
- Managing Live Events
- Oversee Program Operations
- Sponsorship Promotion and Organization
- Vendor Relationship Management
- Event Type Coordination
Accomplishments
- Under General Secretary - Online Marketing Model United Nations
- Former Member GGDSD Rotaract Club .
- Former Member of an NGO named Navsankalp.
- Have a youtube channel for my musical videos.
Additional Information
- INTERESTS AND HOBBIES
Singing, Dancing, Travelling, Cooking
"Life is full of surprises but you have to be willing to let it surprise you"
Timeline
Assistant Marketing Manager
Event Management
11.2022 - Current
Client Relationship Manager
Bigrox Media
01.2022 - 11.2022
Associate Sales Executive
Event Sales | Bigrox Media
08.2019 - 05.2020
Social Media Marketing Intern
Shaadibag.com
04.2017 - 09.2017
Event Management Intern
Insider.in
03.2017 - 03.2018
Post Graduate Diploma Marketing Management - Marketing Management
GGDSD College , Chandigarh
Bachelor of Arts - Journalism
GGDSD College, Chandigarh
Diploma - Event Management
Advance Diploma
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