TUSHAR MALI
Manager (Sales and Business Development)
Pune
Summary
Seasoned professional with over 15 years of experience in sales operations and business development. Skilled in managing large business initiatives, developing sales potential in new markets, and driving new business through key accounts. Expertise in exceeding sales goals, building profitable business relationships, and expanding product reach through strategic partnerships. Proven track record of meeting targets, streamlining workflow, and spearheading successful corporate plans. Known for leading teams to success, fostering operational efficiency, and consistently meeting changing organizational needs.
Overview
15
15
years of professional experience
3
3
Languages
Work History
Sales and BD Manager
Regent Lighting Asia Pvt Ltd
11.2024 - 05.2025
- Project sales for Government and private projects for ROM and Goa
- Business development through specifiers, architects, consultants, and end customers
- Ensuring approval of products from various government segments
- New customer acquisition.
- Working on new projects and key account management
- Contributing towards achievement of sales and budgeted Target in western region
- Project management of big ticket projects in coordination with all stakeholders.
- Appointment of channel partners and expand reach of products across the territory.
Area Sales Manager
RR Kabel Ltd
07.2023 - 10.2024
- Project sales for Government and private projects for ROM and Goa
- Business development through specifiers, architects, consultants, and end customers
- Ensuring approval of products from various government segments
- New customer acquisition.
- Working on new projects and key account management
- Contributing towards achievement of sales and budgeted Target in western region
- Project management by coordinating with stakeholders
- Channel expansion in the territory
Sales Manager
Trilux Lighting India Pvt. Limited
02.2022 - 07.2023
- Managing Business Development activities and identifying new market segments for increasing the clientele for LED Lighting upgrade and new projects.
- Working closely with specifiers and influencers in lighting design and play a key role in development of new products as per market requirements.
- Ensuring approval of products from various government segments
- Administering brand promotion and pre-sales activities
- Working on new projects and key account management
- Contributing towards achievement of sales and budgeted Target in western region
- Identify and approach target customers for Professional Lighting.
- Appointment of channel partners and expand reach of products across the territory.
Area Sales Manager
Eveready Industries India Ltd.
10.2020 - 02.2022
- Managing Business Development activities and identifying new market segments for increasing the clientele for LED Lighting upgrade and new projects.
- Ensuring approval of products from various government segments
- Administering brand promotion and pre-sales activities
- Working on new projects and key account management
- Contributing towards achievement of sales and budgeted Target in Pune region
- Identify and approach target customers for Professional Lighting.
- Appointment of channel partners and expand reach of products across the territory.
Manager
BAG Electronics (I) Pvt. Ltd.
10.2018 - 10.2020
- Managing Business Development activities and identifying new market segments for increasing the clientele for lighting fixtures, drivers and solutions.
- Promotion of Smart lighting solutions to OEMs, Key Accounts and projects.
- Ensuring approval of products from various government segments
- Generating business through Specifiers, Consultants, Architects
- Administering brand promotion and pre-sales activities
- Working on new projects and key account management
- Contributing towards achievement of sales and budgeted Target in Pune region
- Identify and approach target customers for Professional Lighting.
- Contribute in new product ideas and product development according to need of customers
Area Sales Manager
HPL Electric and Power Ltd.
03.2017 - 10.2018
- Managing Business Development activities and identifying new market segments for increasing the clientele for LED Lighting upgrade and new projects.
- Ensuring approval of products from various government segments
- Administering brand promotion and pre-sales activities
- Working on new projects and key account management
- Contributing towards achievement of sales and budgeted Target in Pune region
- Identify and approach target customers for Professional Lighting.
- Appointment of channel partners and expand reach of products across the territory.
Area Sales Manager
Orient Electric (Professional Luminaires)
10.2016 - 03.2017
- Managing Business Development activities and identifying new market segments for expanding the clientele for professional LED lighting products
- Ensuring approval of products from various segments
- Administering brand promotion and pre-sales activities
- Working on new projects and key account management
- Contributing towards achievement of sales and budgeted Target in Pune region
- Liaising with different customers like Govt. Institutions, Industries, Architects- Builders and so on
- Successfully monitored the customer buying process and diagnosed customer needs by tailoring the solutions which resulted in Business growth in Pune area.
- Devised business promotion & brand building activities like (Promotional events, technical seminars, etc.)
- Played a pivotal role in directing activities related to revenue enhancement by meeting the collection targets and deciding based on data analysis of the region.
- Worked towards achieving the targets by implementing methods like Opening new Key Accounts, Spreading distribution network, Getting approvals, increasing customer base, Implementing aggressive marketing strategies, etc.
Asst. Manager Sales
Surya Roshini Ltd.
07.2010 - 02.2016
- Company Overview: (Lighting division)
- Successfully bagged approvals and executed orders from different segments of govt. and private institutions which included PMC, PCMC, MES, Railways, Nasik Municipal Corporation, Solapur Municipal Corp. and so on
- Contributed in institutional/project sales as well as channel sales productively
- Played a pivotal role in appointment of new dealers in the Pune region and generation of business from them.
- Successfully build and handled customer base and achieved cumulative targets.
- Merit of achieving monthly, segment wise targets of sales and collections
- (Lighting division)
Management Trainee
GCMMF(Amul India)
02.2010 - 05.2010
- Responsible for Market research and analysis of consumer behavior and buying patterns of consumers.
- Participated in promotional activities for various product ranges like Ice cream, cheese, Chocolates, etc.
- Brand building and brand management activities like “Master Chef”, Scholar Awards, etc.
- Distribution channel management, exceeding sales targets of Amul products in Pune area
Education
MBA - Marketing Management
North Maharashtra University
Post Graduate Diploma - Applied Biotechnology
Pune University
B.Sc. - undefined
M. J. College
12th - undefined
M. J. College
10th - undefined
R. R. High school
Skills
- Sales Operations
- Business Development
- Key Account Management
- Brand Promotion
- Pre-sales
Team leadership
Operations management
Strategic planning
Decision-making
Accomplishments
- Received certificate from Maharashtra Talent Search Examination
- Took part and won 'BUZZICON', a college level debate competition held at SBS
- Won 'Intelligent Moves' in 'Kushagra-09' an Inter Management Institute Competition
- Won Gold medal in State Level Singing Competition for year 2007-08 & 2008-09
- Participated in state level Badminton tournament
Personal Information
Date of Birth: 11/12/85
Location Preference
Pune, Maharashtra
Timeline
Sales and BD Manager
Regent Lighting Asia Pvt Ltd
11.2024 - 05.2025
Area Sales Manager
RR Kabel Ltd
07.2023 - 10.2024
Sales Manager
Trilux Lighting India Pvt. Limited
02.2022 - 07.2023
Area Sales Manager
Eveready Industries India Ltd.
10.2020 - 02.2022
Manager
BAG Electronics (I) Pvt. Ltd.
10.2018 - 10.2020
Area Sales Manager
HPL Electric and Power Ltd.
03.2017 - 10.2018
Area Sales Manager
Orient Electric (Professional Luminaires)
10.2016 - 03.2017
Asst. Manager Sales
Surya Roshini Ltd.
07.2010 - 02.2016
Management Trainee
GCMMF(Amul India)
02.2010 - 05.2010
Post Graduate Diploma - Applied Biotechnology
Pune University
B.Sc. - undefined
M. J. College
12th - undefined
M. J. College
10th - undefined
R. R. High school
MBA - Marketing Management
North Maharashtra University
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