Mamta Khanna
New Delhi
Summary
Experienced Category Manager and Business Leader with 20 years of expertise across E-commerce, Beauty, Retail, and Derma Skincare. Skilled in scaling categories and managing full P&L responsibilities, driving both revenue growth and operational excellence. My strength lies in blending customer-first execution with insightful strategies to foster sustainable growth for long-term success.
Overview
21
21
years of professional experience
Work History
Category Lead / Key Account Manager /Ecommerce Marketing Manager
Foxy.in
New Delhi
01.2024 - Current
- Company Overview: E-commerce platform specializing in beauty and skincare products
- Own category strategy across Derma, Korean, FMCG and D2C with full P&L accountability
- Scaled a high-growth category, delivering 80% NMV growth through onboarding 100+ brands, and curating top-selling SKUs, referring to data from GMC and Helium 10 insights.
- Achieved 20% CM1-positive growth by driving better off-take, offer optimization, and executing the right set of strategic plans
- Implemented targeted pricing actions to boost competitiveness, improve conversions, and maximize revenue impact
- Improved brand off-take by 10% and increased fill rate to 90%, while maintaining inventory hygiene by phasing out slow/aging inventory
- Led and mentored a team of 8-10 support and cross department team, ensuring flawless execution of category growth strategies and alignment with business objectives
- Delivered revenue growth and profitability through optimized pricing, promotions, and assortment expansion
- Introduced private label initiatives and identified emerging market trends
- E-commerce platform specializing in beauty and skincare products
Senior Category Manager
Foxy.in
New Delhi
01.2022 - 12.2023
- Company Overview: E-commerce platform specializing in beauty and skincare products
- Expanded Derma & Korean brands, achieving 25% revenue growth in 6 months
- Executed pricing strategies, driving 17% YoY margin expansion
- Managed 40+ brands, achieving GMV, CM1 & CM2 targets with Joint Business Plans
- Directed operations across Nykaa, Myntra, Quick Commerce & B2B channels, ensuring 95% OTIF compliance
- Boosted brand visibility by 20% through data-driven merchandising strategies
- E-commerce platform specializing in beauty and skincare products
Director & Franchise Owner
Affinity Express Salon
New Delhi NCR
09.2017 - 10.2021
- Company Overview: Owned and operated salon franchise, managing P&L, staffing, and customer experience
- Owned and operated salon franchise, managing P&L, staffing, and customer experience
- Drove revenue streams with new services and marketing initiatives
- Built high-performing teams, delivering consistent customer satisfaction
- Owned and operated salon franchise, managing P&L, staffing, and customer experience
Area Business Manager
Lakmé Lever Pvt Ltd (Hindustan Unilever)
Delhi NCR
04.2004 - 07.2017
- Company Overview: Managed 45 salons – COCO and FOFO, leading a team of over 150.
- Managed 45 salons – COCO & FOFO, leading a team of over 150.
- Consistently delivered sales targets and service KPIs.
- Initiated SOP improvements, and developed new revenue streams.
- Managed 45 salons – COCO & FOFO, leading a team of over 150.
Senior Customer Service Manager / Store Manager
Lakmé Lever Pvt Ltd
Delhi NCR
04.2004 - 04.2014
- Company Overview: Led flagship salons, driving consistent revenue growth, and service excellence.
- Led flagship salons, driving consistent revenue growth, and service excellence.
- Trained and mentored staff, improving retention and customer loyalty.
- Led flagship salons, driving consistent revenue growth, and service excellence.
Education
Bachelor's Degree -
Delhi University
05.2003
Skills
Cross-functional collaboration
- Team leadership
- Category management
- Pricing strategy
- Brand development
- E-commerce analytics
- Revenue optimization
- Customer relationship management
Accomplishments
- Achieved significant revenue acceleration by scaling high-growth categories, creating CM1-positive strategies, and improving overall brand off-take.
- Enhanced brand presence by launching new SKUs, introducing private labels, and leveraging marketing insights to drive higher visibility and customer choice.
Timeline
Category Lead / Key Account Manager /Ecommerce Marketing Manager
Foxy.in
01.2024 - Current
Senior Category Manager
Foxy.in
01.2022 - 12.2023
Director & Franchise Owner
Affinity Express Salon
09.2017 - 10.2021
Area Business Manager
Lakmé Lever Pvt Ltd (Hindustan Unilever)
04.2004 - 07.2017
Senior Customer Service Manager / Store Manager
Lakmé Lever Pvt Ltd
04.2004 - 04.2014
Bachelor's Degree -
Delhi University
Similar Profiles
JAI PUNDHIRJAI PUNDHIR
Assistant Technical Officer at InterGlobe Aviations Ltd. "Indigo Airlines"Assistant Technical Officer at InterGlobe Aviations Ltd. "Indigo Airlines"
Pratham WalechaPratham Walecha
Associate at R.K. PropertiesAssociate at R.K. Properties
SANJAY KUMARSANJAY KUMAR
JUNIOR MANAGER - MIS & DATA ANALYST at SOMANY CERAMICS LIMITEDJUNIOR MANAGER - MIS & DATA ANALYST at SOMANY CERAMICS LIMITED
YOGESH KUMARYOGESH KUMAR
Regional Sales Manager – Taking Care of North India & Nepal Business at Modi Naturals Limited (Oleev Olive Oil)Regional Sales Manager – Taking Care of North India & Nepal Business at Modi Naturals Limited (Oleev Olive Oil)
Patcharee PattamanivatPatcharee Pattamanivat
Lead Key Account Manager (EL Category) at ShopeeLead Key Account Manager (EL Category) at Shopee