Manikandan Kanagaraj
Senior Marketing Executive
Chennai,TN
Summary
Dynamic sales and marketing executive with a proven track record of enhancing customer satisfaction and spearheading successful marketing & rebranding initiatives. Skilled in lead generation and vendor negotiations, I excel in driving significant improvements in market presence and customer engagement.
Overview
2026
2026
years of professional experience
3
3
Languages
Work History
Sales and Marketing (Senior Executive)
Aravind Ceramics Private Limited
03.2025 - Current
- Enhanced customer satisfaction by streamlining communication channels and improving response times.
- Achieved industry-leading customer satisfaction scores by revamping customer feedback and resolution process.
- Assisting with campaign planning, trade shows, and events.
- Boosted team morale and productivity through strong leadership.
- Spearheaded company rebranding initiative, resulting in significantly improved market presence and customer engagement.
Manager
Rockfort Home Appliances
12.2020 - 10.2024
- Controlled costs to keep business operating within budget and increase profits.
- Oversaw inventory management, optimizing stock levels, and reducing waste.
- Negotiated favorable terms with suppliers, cutting operational costs while maintaining quality of service.
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
- Improved marketing to attract new customers and promote business.
- Developed and maintained relationships with customers and suppliers through account development.
- Managed budgets effectively, ensuring optimal financial performance while investing in necessary resources for business growth.
Lab Assistant
Tamil Nadu Water Drainage Department
05.2017 - 10.2020
- Conducted water quality tests, including pH, turbidity, and contamination checks.
- Supported the calibration and maintenance of lab instruments.
- Managed data entry and generated compliance reports.
- Ensured safe handling of hazardous materials.
- Prepared inspection materials and supported field engineers.
- Maintained laboratory cleanliness and safety standards.
Quality Incharge
RPP Infra Project Private Ltd,
2015 - 04.2017
- Reviewed ITPs, checklists, drawings, and piping layouts.
- Handled material receiving inspections for RTRP, FRP components.
- Ensured fabrication compliance through dimensional inspections.
- Supervised spool welding and fit-up activities.
- Issued Non-Conformance Reports, and coordinated corrective actions.
Quality Incharge
Power Chuck Marketing
08.2014 - 08.2015
- Conducted incoming, in-process, and final product inspections.
- Reported equipment breakdown root causes to management.
- Managed inventory monitoring and QA documentation.
Education
High School Diploma -
Apollo Subbulakshmi Polytechnic College
Tiruchirapalli 04.2001 -
Skills
Lead Generation
Timeline
Sales and Marketing (Senior Executive)
Aravind Ceramics Private Limited
03.2025 - Current
Manager
Rockfort Home Appliances
12.2020 - 10.2024
Lab Assistant
Tamil Nadu Water Drainage Department
05.2017 - 10.2020
Quality Incharge
Power Chuck Marketing
08.2014 - 08.2015
High School Diploma -
Apollo Subbulakshmi Polytechnic College
04.2001 -
Quality Incharge
RPP Infra Project Private Ltd,
2015 - 04.2017