Manisha Singh
New Delhi
Summary
Results-driven Business Analyst with proven expertise in process optimization at the Quality Council of India, achieving a 35% improvement in workflow efficiency through comprehensive gap analysis, root cause identification, and strategic process reengineering. Experienced in leading cross-functional teams in Agile environments, with a strong focus on stakeholder management, product lifecycle management, and end-to-end project delivery. Adept at applying data-driven insights to inform product decisions, prioritize features, and drive continuous improvement. Skilled in utilizing tools with JIRA, Confluence, and SQL to monitor product performance, enhance system integration, and align product strategies with business objectives. A collaborative leader with a strong track record of exceeding client expectations and delivering high-impact solutions in fast-paced, dynamic settings.
Overview
4
4
years of professional experience
1
1
Certificate
Work History
Business Analyst
Quality Council of India
07.2023 - Current
- Spearheaded the execution of multiple concurrent projects in QCI boards, ensuring alignment with business needs and maintaining on-time delivery.
- Lead data modeling for multiple portal projects, resulting in 35% increase in workflow efficiency and business process streamlining.
- Coordinated team for end-to-end portal development, reducing query resolution time by 20% and improving user engagement.
- Implemented structured SDLC and Agile frameworks, ensuring 98% on-time delivery and reducing business issues cycles by 15%.
- Removed 60% pre-existing bugs, added utility tools which helped 82% increase in efficiency.
- Collaborated with clients and cross-functional teams to align technical solutions with business requirements, driving a 95% client satisfaction rate.
- Optimized portal management and testing protocols, delivering 30% improvement in system performance through continuous enhancements and user feedback iterations.
Business Consultant
Pepperfry.com
03.2022 - 02.2023
- Developed business strategies by conducting comprehensive market research and competitor analysis. Increased Stakeholder satisfaction by implementing tailored solutions for their unique business needs. Improve retention rate by 10%.
- Proactive problem solver SAAS delivers solutions Agile/ Waterfall to advice Stakeholders. planning and execution number increase by 31%. Won YOU ARE STAR award.
- Business Requirement scope, resolving Challenging business portfolio, Cross-functional process Jira. Improved productivity by 23% daily.
Marketing Analyst Intern
Shapoorji Pallonji Pvt. Ltd.
05.2021 - 09.2021
- Conducted in-depth consumer data analysis on product performance to support targeted promotional strategies, driving a 56% increase in visitor engagement.
- Collaborated with cross-functional teams to design data-driven, integrated marketing plans aligned with business objectives and key performance indicators.
- Monitored competitor trends and conducted impact assessments to inform strategic insights, supporting data-backed decision-making.
- Analyzed the effectiveness of advertising channels by tracking key metrics, optimizing budget allocation for maximized return on investment.
Education
MBA - Marketing
08-2022
- Completed Coursework: Managerial communication, 2021
- participated in open forum.
- received prize in Voice of Brand.
Bachelor's of Technology - Electronics And Communication Engineering
07-2018
- Graduation with Distinction, 5th semester
- represented my college at National level basketball competition
- group leader of DS and electrical subject
Skills
- Project Management
- Stakeholder Management
- Gap analysis
- Software development life cycle(SDLC)
- Product Optimization
- Strategic Management
- Team coordination
- Business process modeling
- BI tools expertise
- Analytical tool implementation
- SQL Programming
- Business reporting
Certification
- Stakeholder Management - Coursera
- CS50AI: Introduction to AI with Python - edX
- Tableau desktop certified Professional certification - Udemy
- Programmatic Advertising Essential's - MediaMath
- Microsoft Excel Advance level - ITM
Languages
Hindi
English
Punjabi
Marathi
Affiliations
- Project Management
Timeline
Business Analyst - Quality Council of India
07.2023 - Current
Business Consultant - Pepperfry.com
03.2022 - 02.2023
Marketing Analyst Intern - Shapoorji Pallonji Pvt. Ltd.
05.2021 - 09.2021
- Stakeholder Management - Coursera
- CS50AI: Introduction to AI with Python - edX
- Tableau desktop certified Professional certification - Udemy
- Programmatic Advertising Essential's - MediaMath
- Microsoft Excel Advance level - ITM
Institute For Technology And Management. - MBA, Marketing
National Institute of Technology And Management - Bachelor's of Technology , Electronics And Communication Engineering
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