Manmeet Sandha
Independent Creative Director & Producer
Mumbai
Summary
I have a deep-seated passion for storytelling. It gives me the motivation to produce engaging content with creative flair and to look for innovative ways to deliver successful outcomes.
Overview
6
6
years of professional experience
2
2
Certifications
Work History
Independent Creative Producer and Director
Self Employed
Mumbai
11.2023 - Current
- Developed high-impact creative trailers and promotional content for company campaigns from concept to completion.
- Developed strategic communication and marketing plans.
- Enhanced brand recognition by developing innovative marketing campaigns and visually compelling designs.
- Collaborated with stakeholders to define project vision and ensure alignment with business goals.
- Built strong relationships with clients, leading to long-term partnerships and repeat business opportunities.
- Led rebranding initiative, successfully capturing company's evolved mission and values, resulting in increased stakeholder engagement.
Senior Creative Producer
By The Gram LLP
Mumbai
02.2021 - 07.2022
- Successfully produced original content from initial concept to the completion on a tight budget and schedule, increasing reach for clients on social media platforms like Instagram and youtube
- Reached audience of 7.6 million for Netflix's IWD campaign and 2 million for Only natural diamonds across the four-part video series (Her diamond story) by creating and telling stories that resonated with the audience, building a network of influencers, and managing a team of creatives
- Developed and produced digital ads, marketing campaigns, and branded content for clients like Netflix India, Natural Diamond Council India, Tata Cliq, L'Oréal India, Tiger baby and Casetify amongst others
- Led a successful creative team of creatives and technical personnel, including but not limited to producers, editors, designers, colorists, composers and digital artists, by delegating and managing each team member's unique role to successfully deliver productions on time, on budget and of high quality and standards
Startup Head of Marketing and Growth
Yam India
Delhi
02.2020 - 01.2021
- Worked closely with the founder as a part of a 2 person team to grow the company from a INR0/month to a INR20L/month business in the first year by developing a brand and an identity
- Created and managed content strategies and social media planning as well as offline placement
- Ideating photoshoots and carrying out production with creative freelances
Content Producer
Atlancer
06.2019 - 12.2019
- Managed end-to-end video production for over 15 social media brands by developing and maintaining shoot schedules and coordinating shoots between production partners and talent
Fashion Assistant
Nikhil Mansata | Creative Director and Stylist
09.2018 - 06.2019
- Assisted on BOF (Business of Fashion) cover shoot with Serena Williams & Huda Kattan; Bazaar India Digital Cover June 2020
- Styling assistant for multiple A-listers in fashion, such as Natalia Vodianova, Sonam Kapoor, Anupama Chopra and Natasha Poonawala
- Coordinating with brands for sourcing, creating moodboards for over 20 photoshoots
Education
Bachelor of Design - Fashion
National Institute of Fashion Technology
Mumbai, MaharashtraSkills
- Video Production
- Research
- Creative Pitching and Decks
- Cross functional team management
- Shot breakdown and Storyboarding
- Content strategy
- Concept development & pitching
Certification
Consumer Psychology in Fashion (Online Short Course), UAL: London College of Fashion, 01/01/20, 12/31/20
Timeline
Independent Creative Producer and Director
Self Employed
11.2023 - Current
Flimmaking programme at NYFA
09-2023
Senior Creative Producer
By The Gram LLP
02.2021 - 07.2022
Consumer Psychology in Fashion (Online Short Course), UAL: London College of Fashion, 01/01/20, 12/31/20
07-2020
Startup Head of Marketing and Growth
Yam India
02.2020 - 01.2021
Content Producer
Atlancer
06.2019 - 12.2019
Fashion Assistant
Nikhil Mansata | Creative Director and Stylist
09.2018 - 06.2019
Bachelor of Design - Fashion
National Institute of Fashion Technology
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