Manmohan
Forex Product Manager
Thane
Summary
Resourceful Product Manager with 3+ years of experience in Digital Product Engineering, Product Promotion with consumer base expansion in mind. Determined assessor of untapped market sectors, identifying opportunity and launching targeted campaigns. Implements strategic and tactical marketing campaigns to drive engagement and sales. Well-versed in both online and traditional marketing approaches.
Overview
4
4
years of professional experience
4042
4042
years of post-secondary education
2
2
Languages
Work History
Forex Product Manager (Manager 1)
ICICI Bank
05.2022 - Current
- Campaign Management for the Forex through creatives, ideation, and execution for the Non ICICI Bank customers to onboard them on Money2World application of the Bank.
- Digital Marketing and Promotions through Promo Code and partnership management.
- Responsible for the Regulatory Framework and Regulator Liaoning including RBI.
- Handling regulatory reporting, product compliance/audit and managing operational tasks to ensure timely resolution to customer queries.
- Responsible for End to End Digital-native Journey creation, Digital Product Engineering for the Bank on Outward Remittance, Currency Notes.
- Coordinated project planning and execution with team members and team leads.
- Collaborated with sales teams to develop effective training materials that drove increased product knowledge among staff members, resulting in higher close rates.
- Achieved significant improvements in customer retention by developing and implementing comprehensive feedback loop for continuous product enhancement.
- Created and managed social media campaigns to increase brand engagement.
Marketing and Sales Intern
Signature International Foods
05.2021 - 07.2021
- A study on impact of newspaper advertising on consumer buying behavior for Amul butter with special reference to Patna CITY.
- Was a part and worked on enhancement and development of Neo Remittance System.
Education
Master of Business Administration - Marketing
Sri Balaji University
Pune04-2022
Bachelors of Business Administration - Marketing
Magadh University
04-2019
Skills
Effective communicator
Timeline
Forex Product Manager (Manager 1)
ICICI Bank
05.2022 - Current
Marketing and Sales Intern
Signature International Foods
05.2021 - 07.2021
Master of Business Administration - Marketing
Sri Balaji University
Bachelors of Business Administration - Marketing
Magadh University
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