Seasoned Pharmaceutical Sales & Marketing profession with r with 24 years work experience, Worked in the diverse role in sales leadership, commercial Excellence (India Domestic). International Business (Sri Lanka, Bangladesh, Myanmar), Compliance and recruitment .Currently handling Leadership Role in Marketing Content Project Management for US and Canada in Viatris delivering marketing projects which includes (Digital and Non Digital)E-Detailing Content, website creation and optimization, Google Analytics , Online Videos, social media marketing, Digital marketing, print ads, Email campaigns, MIS Admin, Leading Recruitment process,compliance management
As General Manager: Center of Excellence, I lead team of Project leads Project Manager, cross functional team of Creative digital marketing staff, graphic designers ,Medical Writers and project admin who create and manage end to end delivery of marketing projects spanned from the creation of web banners, website creation, social media advertisements, YouTube channels, online videos, and print and digital advertisement, Email Campaign, 3rd party marketing post in US & Canada, online videos, Instagram and
Facebook profile and post creation. I plan and prioritize, perform periodic.
Additional Cross functional Responsibilities
Recruitment Lead: Center of Excellence (COE) has gone through rapid expansion in last three years from 76 team size to 200 strong and it required hands on collaboration with recruitment team and I have been handling this responsibility.
Head of MIS -Admin: Center of Excellence (COE) has gone through rapid expansion in last three years from 76 team size to 200 strong and it required hands on collaboration with recruitment team and I have been handling this responsibility.
Finance Lead : Viatris Center of Excellence works with 25-30 external vendors every month which requires executing MSA and SOW agreement and tracking of SAP payment processing and maintaining strict budget control and publishing tracker. This all is monitored in my supervision
Manage daily operations of the hotel to achieve goals in keeping with all corporate and brand standards.
Manage quality assurance by consistence delivery of product and quality.
Sales and Marketing to meet the needs of the Quad cities.
Responsible for accounting payable and receivable, payroll, and efficient labor and inventory control.
As Senior Manager: Commercial Excellence Projects, I was entrusted with the overall accountability of introducing the service now help desk ticketing system to field sales employees in India, leading to the centralization and automation of helpdesk support in India. I championed efforts in commencing and effectuating the medico marketing execution (compliance) project and
optimized the HCP/Hospital/Pharmacy Event Compliance. Additionally, I led the simplification project champion from India to Asia Region.
Moreover, I steered and piloted the zonal office centralization project with centralizing of resources with the help of the digitalization of the sales team support function.
Pharmaceutical Marketing project Management
Part of launch campaign, theme and design for multiple US and Canada Marketing
International Business
Achieved 40% year on year growth for Astrazeneca brands in Sri Lanka in 2018-19 as country manager for Sri Lanka
Commercial Excellence
Launched service now help desk in Astrazeneca for 700+Field force, Ensure compliance process management of 10,000+ events in 2016 & 2017
Sales Leadership
Lead the team of 100+sales team of Norther India for Cardiovascular and Diabetic brands from 2009-2015, Launched flagship brands like Seloken XL and Crestor in India