Experienced Senior Illustrator and Creative Strategist with over three years of expertise in illustration, branding, and motion graphics. Specializes in children's book illustrations, character design, branding, packaging, and animated GIFs, helping businesses create compelling visual identities.
At Instep Technologies, I lead a team, manage client relationships, sales, and projects, ensuring top-quality, seamless execution. I connect clients with the right creative talent to bring their vision to life.
Proficient in Adobe Illustrator, Canva, Photoshop, InDesign, After Effects, and LottieFiles, with experience using Upwork, HubSpot, Apollo, and Odoo to streamline workflows and growth. Passionate about storytelling, innovation, and impactful design.
Established and nurtured key client relationships while maintaining a strong customer base. Managed transactions with accuracy and provided skilled support to new and inactive customers, boosting sales volume. Led team meetings to discuss targets, strategies, and challenges, ensuring deadlines were met and tasks were delegated based on individual strengths. Created compelling illustrations for children's books, transformed artistic concepts into characters and environments, and developed visual assets for social media campaigns to enhance brand engagement. Mentored interns in design software, maintained a professional portfolio and crafted website and mobile app mockups using Adobe Photoshop and Illustrator.
Integrated client feedback into design revisions to ensure final deliverables met project requirements. Developed design concepts, sample layouts, and digital image files for both print and digital use. Created brochures, flyers, business cards, and other marketing materials from concept to completion. Designed artwork for logos, advertisements, posters, and websites while managing multiple projects simultaneously to maintain quality and meet deadlines. Reviewed final layouts for improvements and maintained a professional portfolio showcasing diverse artistic styles and capabilities.
Created detailed storyboards and concept art for animation and video game projects, ensuring clear visual direction and smooth production. Developed original character designs, children's book illustrations, and environment art in various styles. Utilized Adobe Creative Suite to craft and refine designs, revising artwork based on client feedback to meet or exceed expectations.