Manvendra Dubey
Branch Manager
Pune,MH
Summary
A dynamic & experienced sales professional with 14 years of multi-regional experience in building a strong channel network in assigned territory to Increase Sales, Distribution and Market Share. Impacting organization sales and distribution through effective strategic and tactical decisions for reputed organizations like Hindware Limited and in past for SCJ, Jyothy Labs. Strong geographical exposure of Uttar Pradesh, Punjab, Rajasthan, Gujarat and Madhya Pradesh Goa and ROMH. Highest Sale CAGR in my region in Hindware Limited. Successfully established the entire Rural Network GTM and ROI Van project from scratch in Punjab, Central UP, Eastern UP, Region. Develop Zonal Sales Plan with forecast for each product and territory (based on historical data, market trends, competitive activity, promotional strategy and sales activities), realistic costs of operating the sales force, sales promotion plans and so on Maximize sales opportunities, proactively created new opportunities and achieved sales targets. Developed and managed relationships with channel partners and worked with them on business growth opportunities beneficial to all parties Developed and rolling-out winning GTM strategies for New Product Launches, product line extensions, monitoring launch exercise and marketing initiatives.
Overview
15
15
years of professional experience
9
9
years of post-secondary education
Work History
Branch Manager
HINDWARE LIMITED
12.2022 - Current
- Spearheading business operations in ROMH and Goa by creating distribution and coverage plan, arranging required infrastructure for existing business and assessing opportunity of expansion to bring growth for the business through regional forecasting towards achievement of month and annual sales targets
- Formulating and implementing national/ regional strategies, aimed at facilitating enhancement of business volumes and promotion of products in the segment with a team of 8 ASMs, and 22R SOs
- Monitoring team members' participation to ensure the time-to-time training
- Building product visibility, reviewing, and interpreting market response to facilitate further improvement and contributing towards the additional sales and brand building
- Upgrading the coverage plans and driving secondary business culture in rural areas of the assigned territory for enhancing the current business and facilitating sales promotion activities and supporting new product launches
- Examining market trend and monitoring competitor activities for defining product promotion strategy
- Conceptualizing & implementing competitive strategies for generating sales, developing as well as expanding market share
- Implemented DMS, SFA & BI Tool to ensure live update of Sales and Distribution and to strategic and strengthen it further in quick succession of time more effectively
- Engage in Setting up, driving and monitoring Robust S&D System in Region
Area Manager
S C Johnson
12.2021 - 12.2022
- Responsible for driving primary and secondary channel sales
- Accountable for distributor ROI, team productivity and market share in the assigned territory
- Managing key outlets, wholesaler, retailers and maintaining healthy relations to improve KRA and submit daily basis report to seniors
- Handling secondary sales promotion with display guidelines and taking regular follow-ups to do maximum PC& SFA Mobile Reporting
- Working in Online billing and Live bills in market and handling proper execution of scheme in market with monthly Circular Plan
- Hold regular staff meetings to keep staff up to date on all aspects of the Operation and provide timely feedback
Asst Manager
Jyothy Labs
02.2019 - 01.2021
- Responsible for Business Development & Managing the Portfolio of Jyothy Labs Delivering volume of 28 crore per annum and handling a team of 5 Sales officers and 39 PSR MIA
- Planning and forecasting of yearly and monthly sales (SP numbers) targets for the designated territories by analysis of trends, seasonality and marketing inputs
- Driving & ensuring achievement of all the KPIs & monitoring continuous performance
- Developing the pipeline by conducting trainings to ensure skill development in individual functions – Sales, BD, Customer Relationship Management
- Develop dealer network to expand product reach in the market to exploit maximum business potential
- Oversee Network expansion through identifying and developing strong and reliable distributors, resulting in deeper market penetration
- Develop the distribution strategy in line with the requirements and demand of the target clientele
Area Business Incharge
Johnson & Johnson
01.2017 - 01.2019
- Responsible for the company’s business in the assigned territory, (HQ-Bikaner)
- Delivering volume of 13 crore per annum and handling a team of 10 PSR and 2 super distributors
- Developing sales & marketing strategies to build consumer preference and driving volumes
- Evolving market segmentation and penetration strategies to achieve targets
- Establishing / implementing the short & long-range goals, objectives, policies and procedures
- Supervising the planning & development of company marketing and communications materials
- Handling customer service operations for rendering quality services; providing customer support by answering queries and resolving their issues
Sr. Sales Officer
Kraft Heinz
01.2014 - 12.2016
- Responsible for driving primary and secondary channel sales in Lucknow (18 Crore/Annum)
- Accountable for active billed outlets every month, market penetration and incremental revenue from last year base
- Identify opportunities of growth in the account and lead team of DSMs for gaining additional market share of the assigned territory
- Campaigning for new product launching and getting maximum positive response from the existing share of outlets
Sales Officer
Dabur India Ltd
03.2010 - 12.2013
- Business development
- Growing sales by identifying opportunity & tracking performance
- Team & Distributor handling
- Responsible for achievement of Primary, Secondary Revenue and Retail targets
- Manage and monitor all the Area Distributors ensuring improved sales through them for augmented revenue
- Allocation of monthly sales targets to Distributors and Team
Education
PGDM -
IIMT
01.2008 - 01.2010
B.sc - undefined
V.B.S University
01.2005 - 01.2008
12th - undefined
U.P. Board
01.2002 - 01.2004
10th - undefined
U.P. Board
01.1999 - 01.2001
Skills
Customer service
Professional Snapshot
A dynamic & experienced sales professional with 14 years of multi-regional experience in building a strong channel network in assigned territory to Increase Sales, Distribution and Market Share. Impacting organization sales and distribution through effective strategic and tactical decisions for reputed organizations like Hindware Limited and in past for SCJ, Jyothy Labs. Strong geographical exposure of Uttar Pradesh, Punjab, Rajasthan, Gujarat and Madhya Pradesh Goa and ROMH. Highest Sale CAGR in my region in Hindware Limited. Successfully established the entire Rural Network GTM and ROI Van project from scratch in Punjab, Central UP, Eastern UP, Region. Develop Zonal Sales Plan with forecast for each product and territory (based on historical data, market trends, competitive activity, promotional strategy and sales activities), realistic costs of operating the sales force, sales promotion plans and so on. Maximize sales opportunities, proactively created new opportunities and achieved sales targets. Developed and managed relationships with channel partners and worked with them on business growth opportunities beneficial to all parties. Developed and rolling-out winning GTM strategies for New Product Launches, product line extensions, monitoring launch exercise and marketing initiatives.
Accomplishments
- BEST SALES OFFICER NORTH IN 2015 KRAFT HEINZ
- BEST SALES OFFICER PAN INDIA IN 2016 KRAFT HEINZ
- All INDIA BEST ABI IN Johnson & Johnson IN 2018
- AWARDED BY JYOTHY LABS IN 2020 FOR BEST VAN OPERATION
Professionalreferences
- Lalit Mohan, Sales Manager, Mondelez International
- Rajan Matta, GM, Metro Cash & Carry
Personal Information
Age: 39
Timeline
Branch Manager
HINDWARE LIMITED
12.2022 - Current
Area Manager
S C Johnson
12.2021 - 12.2022
Asst Manager
Jyothy Labs
02.2019 - 01.2021
Area Business Incharge
Johnson & Johnson
01.2017 - 01.2019
Sr. Sales Officer
Kraft Heinz
01.2014 - 12.2016
Sales Officer
Dabur India Ltd
03.2010 - 12.2013
PGDM -
IIMT
01.2008 - 01.2010
B.sc - undefined
V.B.S University
01.2005 - 01.2008
12th - undefined
U.P. Board
01.2002 - 01.2004
10th - undefined
U.P. Board
01.1999 - 01.2001
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