Markand Choksi
Luxury Real Estate Sales Expert | Visionary Leader for Ultra-High Net Worth Individuals
Surat
Summary
Luxury Real Estate Growth Architect. Over 14 Years of Building Bespoke Client Portfolios & High-Performing Teams: A Visionary Leader with a Results-Oriented Approach. Proven ability to spearhead growth initiatives, build high-performing teams, and cultivate enduring relationships with high-net-worth individuals (HNWIs). Adept at translating client visions into successful real estate ventures through strategic planning, exceptional customer service, and a deep understanding of the luxury market.
Overview
11
11
years of professional experience
6
6
years of post-secondary education
3
3
Languages
Work History
Sales & Marketing Director
Roongta Developers
6 2023 - 03.2024
- Spearheaded strategic sales and marketing initiatives, resulting in significant revenue growth
- Cultivated high-value client relationships, securing lucrative real estate transactions within the luxury market
- Fostered collaborative and high-performing sales team, driving team optimization and exceeding sales targets.
- Collaborated with product development teams to refine offerings based on customer feedback and market demands.
- Developed targeted marketing campaigns for specific industry segments, leading to increased brand awareness and lead generation.
- Optimized sales processes, streamlining operations for improved efficiency and productivity.
- Conducted market research to identify opportunities for expansion and growth in existing territories.
- Analyzed sales data to monitor trends, adjust strategies accordingly, and improve overall performance metrics.
- Contributed valuable insights during executive meetings through analysis of competitor activity, consumer behavior patterns and emerging trends.
- Increased Sales by 28 percent in 1st quarter.
Co-Founder
APS Tbilisi
11.2018 - 06.2023
- Prepared detailed comparative market analyses to determine accurate property values, ensuring competitive pricing for sellers and informed decisions for buyers.
- Coordinated property inspections and repairs, ensuring compliance with regulations and client satisfaction during transactions.
- Advised clients on pricing strategies, resulting in quicker property sales at optimal prices.
- Managed multiple listings simultaneously while maintaining consistent communication with all parties involved in each transaction.
- Expanded client base through targeted networking efforts, leading to increased referrals and repeat business.
- Increased property sales by developing and implementing comprehensive marketing strategies for clients.
- Improved client retention rate by consistently following up with past clients, ensuring their ongoing satisfaction and loyalty.
- Liaised between buyers and sellers to provide positive experiences for both parties.
- Negotiated favorable deals for clients by leveraging market knowledge and strong communication skills.
Real Estate Agent
MD Properties.
04.2017 - 10.2018
- Advised clients on staging techniques to enhance property appearance and increase buyer interest during showings.
- Expanded client base through consistent networking events, maintaining a high level of customer service and professionalism.
- Maintained up-to-date knowledge on local zoning regulations, providing valuable insights to both buyers and sellers throughout transactions.
- Conducted comprehensive market research to provide clients with accurate information on current trends and pricing strategies.
- Increased property sales by implementing innovative marketing strategies and utilizing social media platforms.
Senior Portfolio Manager
Squareyards
11.2014 - 03.2017
- Responsible for revenue generation and achieving the set targets by the company.
- Pre and post sales services to client thereby helping client retention, generation of internal references and wealth maximization.
- Responsible for revenue generation and achieved the set targets by the group.
- Appraising the current opportunities and planning to enhance business through more business development activities.
- Client acquisition through direct leads and internal references.
- Consultative selling as requested by the client based on his expected returns, financial back-ground and preferred location.
- Responsible for revenue generation and achieving the set targets by the company.
- Pre and post sales services to client thereby helping client retention, generation of internal references and wealth maximization.
- Responsible for cross selling.
- Development and activation of brooking partners through square connect.
Senior Manager
Cushman & Wakefield
05.2014 - 10.2014
- • Responsible for revenue generation and achieved the set targets by the group.
- • Appraising the current opportunities and planning to enhance business through more business development activities.
- • Developing relationship with the key stakeholders of the industry like the developers, channel partners and also key corporate clients.
- • Actively pursuing the Project Marketing piece with unique offers from the leading developers.
- • Intense review process to understand the progress and planning ahead accordingly.
- • Various business development and corporate activities to generate for inquiries and also better conversion.
- • Enhancing developer Relations and optimising supply.
- • Tie up with intermediaries and ensuring demand.
- • Responsible for achieving sales targets and implementing sales strategy.
- • Has successfully formulated and implemented business strategies and sales plans.
- • Has cultivated and can utilize a strong Distribution network.
Manager
Knight Frank Int'l
04.2013 - 05.2014
- Championed diversity and inclusion efforts within the workplace, resulting in an inclusive environment that fostered creativity and innovation among employees from various backgrounds.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Cultivated partnerships with external stakeholders to maximize business opportunities and extend network reach within the industry sector.
- Conducted competitive analysis to identify market trends and capitalize on emerging opportunities for growth.
- International Ultra-High Net Worth Individual (UHNW) Sales
- High-Value Cross-Border Deal Structuring & Execution
- Strategic Corporate Leasing & Key Account Management
- Proactive Business Development & Lead Generation
- Compelling Proposal & Presentation Development
- Seamless Transaction Management (Resale & Lease)
- Embassy Liaison & Lease Negotiation
Senior Sales Executive
Lodha Group
04.2012 - 05.2013
- Managed the sales during launch and sustenance phase across selected Lodha sites.
• Was responsible for corporate tie-ups during the launch phase.
• Have excelled in all the categories of business.
• Studied and managed 3 different product in 3 different zones nationally.(Hyderabad/Pune/Surat).
• Exposure to international customers for pune project, primarily for getting the business done over the phone. Have done the same for Bluemoon project as well by personal visit.
• Do have hands-on experience in Preferati Vertical for generating business through referrals
Education
Executive Program in Strategic Digital Marketing & Analytics - Digital Marketing & Analytics
Indian Institute of Management Rohtak
ROHTAK 02.2023 - 05.2023
Bachelor’s Degree, Business/Commerce - Business & Commerce
V.N.S.G University
Surat 01.2005 - 04.2009
Diploma, International Business - International Business
London Community College
LONDON, UK 01.2011 - 04.2012
Skills
Strategic Sales & Business Acumen
Leadership & Team Optimization
International Real Estate Experience
Cross-Border Real Estate Transactions
Luxury Real Estate Expertise
Client Relationship Management (CRM)
Negotiation & Deal Structuring
High-Performance Team Building & Coaching
Business Development & Lead Generation
Market Analysis & Opportunity Identification
Financial Modeling & Deal Evaluation
Communication & Presentation Skills
Additional Information
- Sales & Business Acumen: Demonstrated proficiency in market analysis, strategic planning, and driving revenue growth in the luxury real estate sector.
- Leadership & Team Optimization: Proven track record of fostering high-performing teams and inspiring them to achieve exceptional results.
- Luxury Real Estate Expertise: In-depth knowledge of the high-end market, catering to the specific needs of Ultra-High Net Worth Individuals (UHNIs).
- Client Relationship Management: Adept at building trust and fostering long-term relationships with affluent clientele.
- Exceptional Client Service: Skilled communicator committed to exceeding client expectations throughout the entire real estate journey.
Timeline
Executive Program in Strategic Digital Marketing & Analytics - Digital Marketing & Analytics
Indian Institute of Management Rohtak
02.2023 - 05.2023
Co-Founder
APS Tbilisi
11.2018 - 06.2023
Real Estate Agent
MD Properties.
04.2017 - 10.2018
Senior Portfolio Manager
Squareyards
11.2014 - 03.2017
Senior Manager
Cushman & Wakefield
05.2014 - 10.2014
Manager
Knight Frank Int'l
04.2013 - 05.2014
Senior Sales Executive
Lodha Group
04.2012 - 05.2013
Diploma, International Business - International Business
London Community College
01.2011 - 04.2012
Bachelor’s Degree, Business/Commerce - Business & Commerce
V.N.S.G University
01.2005 - 04.2009
Sales & Marketing Director
Roongta Developers
6 2023 - 03.2024
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