Mayuresh Sant

Specialist in Events, Marketing Automation, Email Campaigns, and Salesforce at Kwanzoo

I'm the go-to person at Kwanzoo for making sure our marketing plans run smoothly. I specialize in organizing events, crafting effective email campaigns, and mastering Salesforce to keep everything in sync.

What I Do:

Event Automation: From planning to analyzing, I make sure our events connect with our audience and run seamlessly.

Email Campaigns: I create engaging stories and deliver them through email campaigns, making sure our messages hit the mark.

Ad Campaigns: I design and run targeted ads to boost our brand and create meaningful interactions with our audience.

Salesforce Mastery: I manage our data and workflows in Salesforce, ensuring it supports our marketing and sales efforts.

• Coordinated mailing, marketing material, and website content for cohesive branding and messaging across channels
• Organized and analyzed data to derive insights and optimize marketing strategies
• Assisted in creating graphic materials such as brochures, banners, and social media visuals
• Supported senior creative staff in day-to-day tasks and collaborated on projects
• Executed internal and external mailing campaigns, managing the entire process from database segmentation to content delivery
• Planned and implemented large webinars resulting in over 50 generated leads
• Knowledgeable in managing and analyzing marketing data using Salesforce
• Managed Market Development Funds (MDF) allocation for partner marketing initiatives
• Oversaw partner portal functionality, user experience, and content relevance
• Developed and maintained strong relationships with Partner Managers, facilitating effective communication and collaboration
• Proficient in Salesforce, Zoominfo, Netline, and Salesforce Pardot as part of the Martech Stack.

• Coordinated consistent branding and messaging across channels, including mailing, marketing materials, and website content
• Analyzed data to identify trends and optimize marketing strategies
• Executed mailing campaigns from segmentation to content delivery
• Managed digital pay-per-click advertising programs on Google AdWords, Facebook, and third-party networks to maximize ROI
• Planned and implemented successful webinars, generating over 50 leads
• Proven self-starter consistently exceeding objectives and taking on additional responsibilities
• Devised content strategy and ensured timely delivery of blogs, videos, and emails
• Conducted keyword research to inform content strategy and improve search engine rankings
• Leveraged Triblio for effective Account-Based Marketing (ABM) personalization and engagement
• Achieved upselling in six accounts within seven months using Triblio.

• Developed and managed digital pay-per-click advertising programs using Google Ad-words, Facebook, and third party content distribution networks
• Coordinated mailing, marketing material, and website content
• Managed digital pay-per-click advertising programs using Google Ad-words, Facebook, and third party content distribution networks
• Organized and analyzed data and marketing results.

• Developed and managed digital pay-per-click advertising programs using Google Ad-words, Facebook, and third party content distribution networks
• Coordinated mailing, marketing material, and website content
• Managed digital pay-per-click advertising programs using Google Ad-words, Facebook, and third party content distribution networks
• Organized and analyzed data and marketing results.

• Coordinated mailing, marketing material, and website content
• Primary and Secondary Research
• Devised Content Strategy for the Website and work with the Content writing team to ensure that all blogs, videos and emails are sent out in a timely manner.

• Coordinated mailing, marketing material, and website content
• Primary and Secondary Research
• Devised Content Strategy for the Website and work with the Content writing team to ensure that all blogs, videos and emails are sent out in a timely manner.

• Demand Generation Campaigns for various clients
• Actively set up data for our demand generation activities according to systems requirement
• Extract data from primary and secondary sources using automated tools and maintain databases and data systems.

• Demand Generation Campaigns for various clients
• Actively set up data for our demand generation activities according to systems requirement
• Extract data from primary and secondary sources using automated tools and maintain databases and data systems.