Summary
Overview
Work History
Education
Skills
Personal Information
Languages
Websites
Timeline
Generic
MD BASHIR ANIS SHAHRIAR

MD BASHIR ANIS SHAHRIAR

HALLYAN, BAGNAN, HOWRAH, NEAR HALLYAN HIGH SCHOOL

Summary

"Results-driven District Sales Manager with a strong background in banking, financial services. Proven expertise in leading high-performing teams, market expansion, and leveraging data analytics to drive sales growth.

Overview

5
5
years of professional experience

Work History

DISTRICT SALES MANAGER

HOME CREDIT INDIA FINANCE PRIVATE LIMITED
05.2025 - Current

* Handling the strategic dealers 270 Dealers of Howrah District,
* Responsible for team handling and daily sales increments, set team on roaster basis, dividing target to each member.
* Analyzed market trends and competitor activities to identify business opportunities and potential risks, adjusting sales strategies accordingly.
* Conducted regular performance reviews, set goals, and provided constructive feedback to team members, resulting in a motivated and high-performing sales team.
* Managing a team of 16 sales professionals, providing leadership, training, and guidance to ensure a high level of performance and job satisfaction.
* Handling payment related issues, MOB 1,2,3 collections & XBucket collection, cashback related issues also.
* Driving new launching cross-sale products in the market with high potential.
* Searching and create new areas dealers with high potential.
* Cultivated and maintained relationships with key clients, resulting in an 70% increase in client retention and satisfaction scores.
* Implemented innovative sales strategies, such as cross-selling and upselling service products, like Extended warranty, screen protection and all damage and liquid damage.

  • Managed regional sales team to drive product awareness and customer engagement.
  • Developed training programs for new sales representatives to enhance product knowledge.
  • Conducted market analysis to identify trends and improve sales strategies.

BUSINESS DEVELOPMENT MANAGER

SHOPSE DIGITAL FINANCE
10.2023 - 02.2025

* Managed Consumer Durable business—including CC & DC (Credit Card and Debit Card Loans)—and Health & Wellness verticals for specific regions, including Kolkata, South Kolkata, Howrah, and Medinipur.
* Held overall responsibility for Health & Wellness and IT stores across the entire West Bengal region.
* Received the 'Top Achievements' certificate at ShopSe Digital Finance for consistently meeting and exceeding performance targets.
* Successfully navigated a progressive career path within the company, consistently taking on increased responsibilities.

  • Developed strategic partnerships with financial institutions to enhance service offerings.
  • Analyzed market trends to identify growth opportunities in digital finance solutions.
  • Created comprehensive business proposals to attract potential clients and investors.

BUSINESS DEVELOPMENT OFFICER

ICICI BANK
01.2023 - 10.2023

* Executed strategies for market expansion in consumer durables as business development officer.
Managed essential relationships at Tata Croma in Avani Mall to consistently meet sales goals.

  • Developed strategic partnerships to enhance client engagement and support growth initiatives.
  • Analyzed market trends to identify new business opportunities and customer needs.
  • Coordinated product presentations to showcase financial services to potential clients.

BUSINESS DEVELOPMENT OFFICER

IDFC FIRST BANK
05.2021 - 01.2023

* Established business presence in Howrah region, achieving zero to over 200 POS merchant onboardings.
Managed relationships with high-potential retail stores to drive sales growth.
Received awards for highest monthly merchant onboarding and outstanding single-day business performance.

  • Developed client relationships to promote banking products and services.
  • Conducted market research to identify new business opportunities.
  • Collaborated with cross-functional teams to enhance client service experiences.

Education

B.A -

CALCUTTA UNIVERSITY
KOLKATA
01-2024

HIGHER SECONDARY -

HALLYAN HIGH SCHOOL (H.S)
BAGNAN
01-2020

SECONDARY -

HALLYAN HIGH SCHOOL (H.S)
BAGNAN
01-2018

Skills

  • Business development
  • Lead generation
  • Market analysis and strategy
  • Territory management
  • Customer relationship management
  • Performance management
  • Team leadership

Personal Information

  • Date of Birth: 09/07/02
  • Nationality: INDIA
  • Marital Status: Single
  • Religion: ISLAM

Languages

Bengali
Native
Native
Hindi
Proficient (C2)
C2
English
Upper Intermediate (B2)
B2

Timeline

DISTRICT SALES MANAGER

HOME CREDIT INDIA FINANCE PRIVATE LIMITED
05.2025 - Current

BUSINESS DEVELOPMENT MANAGER

SHOPSE DIGITAL FINANCE
10.2023 - 02.2025

BUSINESS DEVELOPMENT OFFICER

ICICI BANK
01.2023 - 10.2023

BUSINESS DEVELOPMENT OFFICER

IDFC FIRST BANK
05.2021 - 01.2023

B.A -

CALCUTTA UNIVERSITY

HIGHER SECONDARY -

HALLYAN HIGH SCHOOL (H.S)

SECONDARY -

HALLYAN HIGH SCHOOL (H.S)
MD BASHIR ANIS SHAHRIAR