Md. Badrul Hassan Etam
Dhaka
Summary
Accomplished media executive with over 19 years of experience in television broadcasting, content strategy, and digital media innovation across Bangladesh and the UK. Proven expertise in developing and delivering high-impact programming across genres, including crime, infotainment, tech, reality, and lifestyle. Successfully produced and directed over 100 shows, many of which achieved record-breaking TRPs and digital engagement. Adept at leading cross-functional teams, aligning content with brand strategy, and driving audience growth across traditional and digital platforms. Holds an MBA and a Postgraduate Diploma in Film and Media, with a strong track record of creative leadership, operational excellence, and strategic vision in the broadcast industry.
Overview
2026
2026
years of professional experience
Work History
DGM – Program & Digital Content Creator
Ekushe Television
Dhaka
03.2025 - Current
- Overseeing all program operations to ensure smooth execution and alignment with the channel’s mission, and audience expectations.
- Developing and launching innovative television programs, managing the full production cycle from concept development to final broadcast.
- Collaborating with Sales, Marketing, and the ETV-Digital Media team to align content strategies and drive digital growth.
- Leading a team of producers, writers, and technical staff, providing creative direction, and performance feedback.
- Managing the annual programming budget, monitoring expenditures, and ensuring financial compliance, and reporting.
- Initiating brand promotion campaigns, and securing sponsorships to support content development and audience engagement.
- Implementing program evaluation frameworks to assess performance and continuously improve content quality.
- Negotiating and managing vendor contracts, ensuring timely delivery, and adherence to quality standards.
- Maintaining accurate documentation and ensuring compliance with legal, copyright, and confidentiality policies.
Head of Business Development
Amaya Industries
Dhaka
04.2024 - 03.2025
- Led the development and execution of comprehensive marketing and sales strategies to drive business growth and market expansion.
- Designed and implemented brand promotional campaigns to enhance visibility and strengthen market positioning.
- Oversaw nationwide product distribution operations, ensuring efficient supply chain management, and market penetration across Bangladesh.
- Collaborated with cross-functional teams to align business development initiatives with organizational goals.
- Identified new business opportunities and strategic partnerships to support long-term revenue growth.
Executive Producer
Independent TV
12.2021 - 04.2024
- Content Oversight: Supervise the development and production of television programs, ensuring alignment with the channel’s editorial vision and audience expectations.
- Creative Direction: Guide the creative process from concept to final broadcast, including script approval, casting, and visual style.
- Budget & Resource Management: Develop and manage production budgets, allocate resources efficiently, and ensure cost-effective operations.
- Scheduling and Planning: Oversee production timelines, shooting schedules, and post-production workflows to meet broadcast deadlines.
- Quality Control: Ensure all content meets broadcast standards, legal requirements, and brand guidelines.
- Stakeholder Coordination: Liaise with senior management, advertisers, and external partners to align content with strategic goals.
- Crisis Management: Resolve production challenges, and make real-time decisions during live broadcasts or high-pressure situations.
Chief Content Officer
Independent TV
12.2010 - 04.2024
- Content Strategy & Vision: Define and lead the overall content strategy, ensuring alignment with the channel’s brand, audience preferences, and business goals.
- Programming Oversight: Supervise the development, acquisition, and scheduling of all programming, including news, entertainment, documentaries, and special features.
- Audience Engagement: Analyze viewer data and feedback to refine content offerings, and improve audience retention and ratings.
- Cross-Platform Integration: Oversee content adaptation and distribution across digital platforms, including OTT, social media, and mobile apps.
- Budget Management: Develop and manage content budgets, ensuring cost-effective production, and resource allocation.
- Partnerships and Licensing: Negotiate content partnerships, syndication deals, and licensing agreements to expand the channel's reach and revenue.
- Brand Alignment: Ensure all content reinforces the channel’s identity, values, and market positioning.
Studio In charge
Sunrise TV
11.2007 - 11.2010
- Studio Operations Management: Supervise daily studio activities, including setup, lighting, sound, and camera operations for live and recorded broadcasts.
- Technical Coordination: Ensure all studio equipment (cameras, switchers, audio systems, lighting rigs) is functional and properly maintained.
- Production Support: Coordinate with producers, directors, and technical teams to prepare the studio for various types of programming, including news, talk shows, and entertainment.
- Scheduling and Logistics: Manage studio booking schedules, allocate resources, and ensure timely transitions between programs.
- Crew Supervision: Lead and manage the studio crew, including camera operators, lighting technicians, and floor managers.
- Quality Control: Monitor live and recorded sessions to ensure that broadcast quality standards are met.
- Health & Safety Compliance: Enforce safety protocols, and ensure the studio environment complies with regulatory standards.
- Vendor and Asset Management: Liaise with external vendors for equipment servicing, and manage studio inventory.
Producing Programs & Category
RTV
08.2005 - 10.2007
- Signal Monitoring & Transmission: Ensure uninterrupted broadcast by monitoring signal flow, and resolving transmission issues in real time.
- Technical Coordination: Collaborate with the master control room (MCR) and broadcast engineering teams to maintain optimal network performance.
- Content Scheduling: Manage and execute program schedules to ensure the timely playout of live and pre-recorded content.
- System Maintenance: Oversee the operation and maintenance of broadcast equipment, including encoders, routers, and automation systems.
- Quality Assurance: Monitor audio and video quality during transmission, and troubleshoot discrepancies to maintain broadcast standards.
- Emergency Response: Act swiftly during technical failures or signal disruptions to restore services with minimal downtime.
- Compliance & Logging: Maintain accurate logs of broadcast activities, and ensure compliance with regulatory and internal standards.
- Coordination with Production Teams: Liaise with producers and studio teams to ensure smooth transitions between programs and live feeds.
Programs and Shows Produced
Visual Media
- Teer Little Chef – the first kids' cooking reality show in Bangladesh.
- Bangladesh Jiggasha – a game reality show.
- Dekhiye Dao Quiz Show (Robi) – Independent TV’s first game reality show.
- Talash – the highest TRP-rated crime show in Bangladesh.
- Udioman, Bangladesh – Daraz Media Innovation Award-winning documentary.
- Iccaha Puron – the most viewed show on ITV Digital.
- Amrai Bangladesh: Live DIY Talk Show.
- Ajker Bangladesh: The highest TRP-generating talk show on ITV.
- Annual Budget Show (Live)- Rajossho O Budget
- Polar: 5 Minutes – Cooking Show
- BEXIMCO LPG Presents Bahari Iftaar: Cooking Show
- Tarar Kache: The first audience-based entertainment show on ITV.
- I-Tech- DIY Program
- I-Drive: First Automobile Show in Bangladesh.
- Let's Play: Shorts Show
- Lifebuoy Shastho Shurokkha- Health Show
- 10-Minute Show
Education
MBA -
London School Of Commerce
UK12.2021
PGD Degree - Film & Media
Cavendish College
UK12.2009
H.S.C -
College of Development Alternative
12.2001
S.S.C -
Government laboratory High School
12.1999
Skills
- Content strategy
- Program management
- Budget oversight
- Cross-platform distribution
- Vendor negotiation
- Market analysis
Languages
- Bengali, Mother Tongue
- English, Fluent
References
Rajib Talukder, Managing Director, Pretty Group, ra_talukder@prettygroupbd.com, 01711590592
Confirmation
I hereby confirm that all the information provided above is accurate and true to the best of my knowledge.
Personal Information
- Father's Name: Late MD. Badruzzaman
- Mother's Name: Ibne Thaziba Khatune
- Date of Birth: 06/28/84
- Nationality: Bangladeshi
- Marital Status: Married
- Religion: Muslim
Languages
English
Proficient (C2)
C2
Bengali
Native
Native
Timeline
DGM – Program & Digital Content Creator
Ekushe Television
03.2025 - Current
Head of Business Development
Amaya Industries
04.2024 - 03.2025
Executive Producer
Independent TV
12.2021 - 04.2024
Chief Content Officer
Independent TV
12.2010 - 04.2024
Studio In charge
Sunrise TV
11.2007 - 11.2010
Producing Programs & Category
RTV
08.2005 - 10.2007
Programs and Shows Produced
Visual Media
MBA -
London School Of Commerce
PGD Degree - Film & Media
Cavendish College
H.S.C -
College of Development Alternative
S.S.C -
Government laboratory High School
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