Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Certification
Timeline
Generic
MEDA MANOJ

MEDA MANOJ

Hyderabad

Summary

I am a highly motivated Digital Media Specialist with experience in supporting and optimizing advertising campaigns across platforms like Google Ads and Google Analytics. With a strong foundation in customer support, troubleshooting, and online advertising models (Search, Display, Shopping, Mobile, and Video), I excel at helping clients achieve their marketing goals. I bring excellent communication skills, an analytical mindset, and a proactive approach to solving complex issues. I'm certified in Google Ads and passionate about delivering top-notch service and continuously improving customer experiences.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Advertising Sales Representative

Accenture
09.2024 - Current
  • Managed and optimized Google Ads (AdWords) campaigns across Search, Display, and Shopping for multiple clients, consistently exceeding average client ROI through strategic bid management, keyword optimization, and A/B testing of ad creatives.
  • Utilized Google Analytics to provide in-depth analysis of campaign performance, identifying key insights and trends to inform data-driven recommendations for improving user acquisition, conversion rates, and overall marketing effectiveness.
  • Analyzed campaign metrics to provide actionable insights and improve ad spend efficiency.
  • Provided recommendations to increase client engagement and achieve measurable outcomes.
  • Served as the primary point of contact for client communication, providing regular performance reports, addressing client inquiries, and proactively identifying opportunities to enhance campaign performance and achieve client business objectives.

Senior Business Development Associate

Careerpedia
05.2024 - 07.2024
  • Designed and executed customized marketing campaigns, effectively communicating course benefits and increasing lead generation by 40%.
  • Provided tailored solutions and consultations for UI/UX courses, resulting in a 35% increase in course sign-ups from design professionals.
  • Established strategic partnerships with tech companies, driving a 22% growth in corporate training engagements for full-stack web development.
  • Adopted a solution-oriented sales approach for software testing courses, leading to a 20% increase in course registrations from QA professionals.
  • Developed and executed targeted promotional strategies, enhancing the visibility of software testing courses and increasing inquiries by 40%.
  • Promoted and sold machine learning and AI courses, achieving a 35% increase in enrollments from tech-savvy professionals and data scientists.

Business Development Associate

Cognico
03.2024 - 05.2024
  • Designed and implemented targeted sales strategies for Data Science and Data analytics Up-skilling courses, resulting in a 20% increase in enrollments over 3 months.
  • Built and maintained strong relationships with corporate clients and individual learners, leading to a 15% growth in repeat business and referrals.
  • Delivered tailored sales presentations and demos to diverse audiences, effectively communicating the value and benefits of data science courses, leading to a 35% conversion rate.
  • Stayed updated on industry trends and advancements in data science and analytics, ensuring course offerings remained relevant and competitive.
  • Executed successful negotiations with prospective clients, closing deals that contributed to a 25% growth in overall sales revenue.

Business Development Associate

BYJU'S
06.2021 - 08.2021
  • Developed and implemented strategies with core team to increase sales and market share by 20%
  • Closed a contract of 1.7 lakhs and brought in approximately 10 lakhs for the company in a month
  • Spearheaded sales initiatives, consistently exceeding monthly targets by more than 30% through effective lead generation, client presentations, and negotiation strategies
  • Signed up over 200 new users and businesses to the app of which many are potential leads to the company
  • Analyzed data from customer surveys to identify areas of improvement
  • Set up potential client contacts, cultivated relationships and followed through on service needs.

Education

Bachelor of Technology - Civil Engineering

National Institute of Technology
05.2021

Skills

  • Google Ads (AdWords) expertise (Search, Display, Shopping, Mobile, Video campaigns)
  • Strategic Approach
  • Google Analytics
  • Relationship-Building
  • Brand building
  • Digital Marketing
  • Consultative
  • Data Analysis
  • Team Collaboration and Support

Accomplishments

  • IIT JEE: JEE AIR 30335, Category rank 649
  • Aero skipper: Secured 3rd place in National Level School competition held at New Delhi.
  • CPL WINNER: A Competition of SPORTS CARNIVAL 2019, conducted by NITW

Languages

English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Telugu
Bilingual or Proficient (C2)

Certification

  • 📈 Google Ads Search
  • 🎥 Google Ads Video
  • 📊 Google Ads - Measurement
  • 🌐 Google Ads Display
  • 🛒 AI-Powered Shopping Ads
  • 📱 Google Ads Apps

Timeline

Advertising Sales Representative

Accenture
09.2024 - Current

Senior Business Development Associate

Careerpedia
05.2024 - 07.2024

Business Development Associate

Cognico
03.2024 - 05.2024

Business Development Associate

BYJU'S
06.2021 - 08.2021

Bachelor of Technology - Civil Engineering

National Institute of Technology

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MEDA MANOJ