Summary
Overview
Work History
Education
Skills
Timeline
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Meetu Nanda

Category Manager
Bengaluru

Summary

Experienced Fashion Buyer with 10+ years in offline and e-commerce retail. Expert in sourcing trend-aligned apparel, analyzing consumer demand, and executing effective buying strategies. Strong decision-maker with proven vendor and team collaboration skills. Committed to driving growth through cohesive, brand-focused assortments and data-driven merchandising in a fast-paced fashion environment.

Overview

10
10
years of professional experience

Work History

Category Manager

Max Fashions
05.2024 - Current
  • Manage women’s and kids’ category business worth ₹150 Cr+, driving both topline and bottom-line targets.
  • Ensure 100% OTB utilization by placing buys across categories based on past performance and current trends, ensuring optimal product availability aligned with demand and upcoming market shifts.
  • Launched multipacks, generating ₹4 Cr+ in revenue, increasing ASP across channels, and scaling the portfolio in line with business goals.
  • Collaborate with the marketing team to enhance visibility for high-inventory styles and new launches through ads, campaigns, and brand placements across all digital channels.
  • Work with the digital creative team to plan the e-commerce calendar, weekly refreshes, and visibility for key categories, celebrity launches, and collections.
  • Identify top-performing styles and ensure healthy stock availability and replenishment pipeline; implement pricing strategies to improve sell-through and inventory efficiency.
  • Lead weekly sales reviews to analyse performance across platforms, track trends, and take proactive, data-driven actions.
  • Monitor campaign performance and adjust marketing spend based on ROI and channel insights to drive efficiency and impact.

Senior Fashion Buyer

Myntra- Here&Now
01.2020 - 04.2024
  • Managed end-to-end business for women’s wear category with annual sale 160+ cr, looked into P&L with a focus on GMV, growth, margin, and key platform metrics (conversion, consideration,ranking).
  • Launched and scaled women’s loungewear category online, contributing ₹14 Cr in revenue (2022–2023)
  • Identified assortment gaps and introduced new categories (e.g., Kurtis and Sarees at ELPP), driving incremental revenue.
  • Scaled the marketplace business to contribute 55% of category revenue by end of 2024, while building a strong vendor base to expand assortment.
  • Collaborated with pricing, visibility, design, and sourcing teams to ensure optimal pricing, strong brand presence, and the right product assortment with timely stock availability.

Regional Inventory & Merchandising Planner

Max Fashions
06.2015 - 01.2020
  • Drove sales and ensured revenue targets by managing inventory and assortment planning.
  • Prepared seasonal assortment mix across departments, maintaining optimal product availability and mix in stores.
  • Ensured timely seasonal launches by tracking GRNs/STNs and coordinating with sourcing and buying teams.
  • Managed aged stock through in-season discounting, inter-store transfers, and regional consolidation to minimize markdowns.
  • Conducted regular store visits and competitor surveys to identify market gaps and provide actionable insights for future collections.

Education

Master of Fashion Management -

National Institute Of Fashion Technology (NIFT)
Bhubaneswar
04.2001 -

B.com -

Awadh Girls Degree College
Lucknow, India
04.2001 -

Skills

  • Online & Offline Retail

  • Supplier & Vendor Management

  • Data Driven Decision Making

  • Sales & Margin Optimization

  • Eye for fashion & design

Timeline

Category Manager

Max Fashions
05.2024 - Current

Senior Fashion Buyer

Myntra- Here&Now
01.2020 - 04.2024

Regional Inventory & Merchandising Planner

Max Fashions
06.2015 - 01.2020

Master of Fashion Management -

National Institute Of Fashion Technology (NIFT)
04.2001 -

B.com -

Awadh Girls Degree College
04.2001 -

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Meetu NandaCategory Manager