Megha Kuri
Zone Lead- Hyper local Marketing
Bangalore
Summary
Knowledgeable Zone Lead recognized for increased sales volume of commodities, gold-standard service and excellent communication to maximize profit margin. Successfully handles staffing, training and development of team of sales specialists in respective geographic area, fostering culture of inclusion and fairness for all team members. Proven history of leveraging insights from market research and market analytics into compelling consumer creative strategies to achieve organizational goals.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Zone Manager
Adglobal360
Bangalore
05.2023 - 09.2023
- Achieved high retention within assigned zone, maintaining high employee engagement.
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
- Developed creative digital content and unique campaigns to drive brand exposure.
- Monitored advancements in social media and technology, working with marketing teams to adopt new platforms and facilitate integration into marketing plans.
- Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
- Analyzed monthly reports on actual revenue performance and compared with budgeted projections.
- Handled a monthly budget of upto 5 lakhs on Meta and AdWords platforms to generate leads for the clients.
- Consulted with CEO's and Directors of the Clients to explain the Hyperlocal marketing strategy.
Sr.SME (Social Media Marketing)
Subject Matter Expert, HP INC
Bangalore
01.2021 - 10.2022
- Collaborated with marketing department to align with branding, vision and objectives, defining and refining goals.
- Created company pages in various social media platforms to increase visibility and exposure, delivering daily content.
- Brainstormed with team to discuss theme, tone and voice for each campaign, integrating with branding style and objectives.
- Targeted social media influencers to represent brand and organization in promoting services and products, leveraging exposure and amplifying sales.
- Studied metrics to gain insight, latest trends and best practices, maintaining social media quality standards.
- Generated reports to compare past and present strategies, forecasting probabilities for strong growth and visibility.
- Tracked and analysed key market competitors social accounts and differentiated style of campaigns and content.
- Used applications to plan and schedule social media posts during peak hours and heavy traffic to attract more prospects and increase sales.
- Consulted with clients to discuss short-term and long-term goals to develop social media roadmap and produce specific timeline and costs for services.
- Engaged with customers on social media by addressing queries and concerns to establish roster, build rapport and provide continued support.
Associate Account Specialist
AMAZON
Bangalore
05.2019 - 01.2021
- Help the advertisers to bid the right amount on the right keyword relevant to their products and brands
- Creating Campaigns for advertisers based in US,and UK marketplaces and checking the account performances
- Providing optimized files for the existing campaigns present in the advertiser account
- Educating, helping, and encouraging the advertisers to use various Ad products (display ads video ads, and sponsored ads) to understand the performance of the account in terms of marketing.
- Collected and analyzed Web metrics such as visits, time on site, and page views per visit.
- Developed paid client ads for use on diverse social media platforms.
- Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
- Collaborated with team members to achieve target results.
- Created customized marketing materials to increase product awareness.
Technical Advisor
Apple
Bangalore
06.2018 - 01.2019
- Providing technical troubleshooting advice for the IOS, iPad & iPad users over the call.
- Reviewed technical guidelines to verify compliance with information security standards and best practices.
- Trained junior support teams, offering expert advice across technical, mechanical and electrical maintenance.
- Researched and designed diverse programme updates and reviews, aiding improved technical capabilities.
- Explained technical concepts clearly and concisely to non-technical service users, aiding understanding of issues and solutions.
Social Media Specialist
Flipkart PVT LTD
Bangalore
08.2017 - 06.2018
- Handling critical issues posted by the customers on Flipkart's social platforms & coordinating with the relevant teams to get the issue resolved. Maintaining customer SLAs.
- Engaged relevant influencers to build brand awareness.
- Increased customer engagement through social media.
- Offered internal and external customers first-rate customer service to maximize satisfaction and business success.
- Increased efficiency and team productivity by promoting operational best practices.
Education
BACHELOR OF ENGINEERING - COMPUTER SCIENCE
VISHVESVARAYATECHNOLOGY UNIVERSITY
GNDEC Bidar07.2017
Skills
- SQL
- Power BI
- Google Ads
- PPT,WORD&EXCEL(Power Pivot…
- Promotions planning skills
- Campaign development experience
- Communication skills
- Keyword Research & Optimization
- Social Media Marketing
- ROI and CTR management
- Contract
- Google Analytics
- Research and Development
- Event Planning
- Budget Management
- Campaign Tracking
- Social Media Marketing
- ROI and CTR management
- Search Engine Optimization
Certification
- Google Analytics
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
The price of anything is the amount of life you exchange for it.
Henry David Thoreau
Timeline
Zone Manager
Adglobal360
05.2023 - 09.2023
Sr.SME (Social Media Marketing)
Subject Matter Expert, HP INC
01.2021 - 10.2022
Associate Account Specialist
AMAZON
05.2019 - 01.2021
Technical Advisor
Apple
06.2018 - 01.2019
Social Media Specialist
Flipkart PVT LTD
08.2017 - 06.2018
BACHELOR OF ENGINEERING - COMPUTER SCIENCE
VISHVESVARAYATECHNOLOGY UNIVERSITY
- Google Analytics
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