MEGHANA NAIK
Digital Marketer
Bengaluru,KA
Summary
Results-driven Digital Marketing Executive with over 2 years of experience in social media management, creative content design, campaign execution, and influencer coordination. Proven track record of managing 70+ brand profiles across various platforms, including political and corporate accounts. Recognized for boosting engagement, optimizing workflows, and increasing brand visibility through strategic digital initiatives. Adaptable, creative, and dedicated to crafting impactful digital identities for a wide range of industries.
Overview
2
2
years of professional experience
2
2
Certification
3
3
Languages
Work History
Digital Marketing Executive
Vitamin-M Wealth Planner
04.2025 - Current
- Optimized Google Business Profile using local SEO strategies; ranked the brand in top 3 local search results.
- Designed 100+ finance-themed creatives using Canva, improving brand recall and engagement.
- Managed, scheduled, and posted content across platforms, ensuring consistent digital presence.
- Assisted in website content improvements and layout restructuring for improved user navigation.
- Collaborated with the internal team to align branding and content across all touchpoints.
Digital Marketing Executive
Manpho Groups Pvt. Ltd
05.2024 - 03.2025
- Managed 70+ social media platforms (Instagram, Facebook, LinkedIn, Twitter, Pinterest, YouTube) for 15 sub-brands under Manpho.
- Handled political figures' profiles, growing reach and gaining 1,000+ new followers organically.
- Collaborated with content writers, graphic designers, and editors to execute high-volume, high-precision campaigns.
- Built and maintained content calendars tailored to each brand's goals and audience behavior.
- Executed website building and optimization using Google Sites, tailored to client requirements for improved usability and branding.
Digital Marketing Manager
Thanco’s Natural Foods Pvt. Ltd
05.2023 - 04.2024
- Developed and executed a year-long digital marketing strategy, contributing to a 12% YoY revenue increase.
- Led targeted Meta ad campaigns, resulting in an 18% month-over-month growth in follower base.
- Created and optimized video content across Instagram, YouTube, and Facebook to boost engagement and brand recall.
- Built and managed influencer and celebrity collaborations end-to-end — including outreach, shoot coordination, and content rollouts — driving a 40% increase in organic reach.
- Oversaw complete campaign and brand collaboration management, including photoshoots, digital asset creation, and product placement.
- Contributed to website improvements for enhanced user experience and conversion optimization.
- Tracked and analyzed campaign performance to refine targeting, messaging, and ROI delivery.
- Continuously monitored digital trends to identify new opportunities for leveraging emerging technologies in strategic marketing efforts.
Freelance Digital Marketer
11.2022 - 02.2024
- Strategized and managed social media presence for 5+ real estate and lifestyle brands.
- Ran paid Meta ads with a 35% improvement in reach and CTR.
- Created visually aligned content while managing ad budgets and basic analytics.
Social Media & Marketing Executive
Lasertech Entertainment Pvt. Ltd
12.2022 - 04.2023
- Designed and implemented social media strategies, increasing engagement by 30% and follower base by 20%.
- Developed and managed detailed content and event calendars to ensure timely and relevant campaign execution.
- Produced and scheduled video content for YouTube and other social platforms, enhancing visual storytelling.
- Coordinated with Aero India Air Show professionals during the 2023 event for branding, coverage, and collaboration.
- Worked closely with creative teams to deliver visually aligned and on-brand digital content.
Education
Digital Marketing Master Certification With AI -
IIM SKILLS
Apparel Designing & Fashion Technology -
M. S. Ramaiah Polytechnic
Bengaluru, India09-2022
Skills
Social Media Strategy & Management
Meta (Facebook) Ads & Paid Promotions
Google Adwords
Canva Design & Brand Storytelling
Search engine optimization
Native Advertisements
OTT Advertisements
Content Calendars & Scheduling
Political & Corporate Profile Handling
Website Optimization Support
Local SEO (Google Business Profile)
WordPress
E-commerce Platforms
Influencer Collaboration
Online reputation management
Google Analytics (Basic)
Email Marketing
Video Editing (Reels, Shorts)
YouTube Management
Competitor analysis
Multitasking Abilities
Accomplishments
- Successfully ranked Vitamin-M’s Google Business Profile in top 3 local results
- Executed high-performing Meta ad campaigns for real estate brands, delivering high-conversion leads that directly contributed to increased sales.
- Managed 70+ active social platforms for 15 sub-brands under Manpho Group
- Grew a political figure’s Instagram following by 1,000+ in a single campaign period
- Successfully ran Meta ads for Thanco’s Natural, generating 40–50 leads per day.
Certification
Instagram Growth Masterclass
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages
English
Advanced (C1)
Kannada
Bilingual or Proficient (C2)
Hindi
Advanced (C1)
Work Preference
Work Type
Full TimePart TimeInternshipLocation Preference
On-SiteRemoteHybridImportant To Me
Career advancementTimeline
Instagram Growth Masterclass
05-2025
Digital Marketing Executive
Vitamin-M Wealth Planner
04.2025 - Current
Digital Marketing Executive
Manpho Groups Pvt. Ltd
05.2024 - 03.2025
Digital Marketing Manager
Thanco’s Natural Foods Pvt. Ltd
05.2023 - 04.2024
Social Media & Marketing Executive
Lasertech Entertainment Pvt. Ltd
12.2022 - 04.2023
Freelance Digital Marketer
11.2022 - 02.2024
Digital Marketing Master Certification With AI -
IIM SKILLS
Apparel Designing & Fashion Technology -
M. S. Ramaiah Polytechnic