Meghha Shory

• Led the overall marketing strategy, brand positioning, and digital growth initiatives for the company.

• Developed and executed data-driven marketing campaigns to drive user acquisition, engagement, and retention.

• Managed cross-functional teams, aligning sales, product, and marketing efforts to optimize business performance.

• Built strategic partnerships, influencer collaborations, and performance marketing strategies to maximize ROI.

• Spearheaded innovative adtech solutions, leveraging analytics and insights for effective campaign execution.

• Oversaw content marketing, social media, and influencers marketing to enhance brand visibility and industry presence.

• Developed and executed social media strategies to enhance the institute’s digital presence.

• Managed content creation, engagement strategies, and campaign planning across multiple platforms.

• Analyzed performance metrics to optimize content and increase audience reach.

• Collaborated with internal teams to highlight key research, events, and achievements.

• Implemented best practices to improve brand positioning and online visibility.

• Led client interactions for advertisers on the ShareChat app, designing and presenting ad offerings.

• Spearheaded the planning and execution of User-Generated Content (UGC) and Partner -Generated Content (PGC) campaigns with a team of 20.

• Developed and implemented the monetization process for ShareChat’s ad platform, optimizing revenue streams along with the team.

• Created detailed performance reports, analyzing campaign success and providing strategic recommendations to clients.

• Collaborated with cross-functional teams to refine advertising solutions and enhance user engagement.

• Led the overall branding and marketing strategy to establish Skyrider as a premier skydiving experience.

• Developed and executed multi-channel marketing campaigns to drive brand awareness and customer engagement.

• Created compelling visual and digital content, enhancing the company’s online presence and social media reach.

• Managed partnerships, influencer collaborations, and experiential marketing initiatives to boost brand credibility.

• Designed and implemented performance-driven advertising strategies, optimizing lead generation and conversions.

• Spearheaded brand positioning, storytelling, and promotional events to attract adventure enthusiasts.

• Co-founded and built OMG Group as a creative-driven agency focused on fresh, innovative ideas.

• Led the creative vision, ensuring brand storytelling, design, and campaign execution aligned with client goals.

• Developed tailored marketing strategies by deeply understanding client businesses, pain points, and strengths.

• Spearheaded ideation, content creation, and design processes to craft compelling brand narratives.

• Managed cross-functional teams to deliver high-impact campaigns across digital and traditional media.

• Established strong client relationships, driving engagement and measurable business growth.

• Created high-impact print designs for leading brands, ensuring strong visual communication.

• Led concept designing, sketching, ideation, and visualization for various advertising campaigns.

• Developed innovative design solutions that aligned with brand narratives and marketing objectives.

• Collaborated with creative teams to execute compelling print and visual storytelling.

• Translated client briefs into visually engaging and effective design concepts.

• Collaborated with cross-functional teams to ensure cohesive visual storytelling in product packaging designs.
• Elevated brand awareness by creating visually striking marketing materials for print and digital campaigns.
• Improved brand consistency by developing and implementing comprehensive visual guidelines across all platforms.
• Maximized project efficiency with meticulous attention to deadlines, budget constraints, and client expectations.

• Promoted to Senior position after demonstrating expertise and reliability.
• Promoted to Visualizer within six months of employment.