Mehdi Abbas

As an Ecommerce Advertising Manager at Meesho, I had the responsibility of overseeing multiple seller accounts and creating effective advertising campaigns to drive traffic and sales to their stores on the platform. My work involved conducting extensive keyword research, analyzing campaign performance, and providing regular reports to sellers with recommendations for optimization. Additionally, I worked collaboratively with cross-functional teams to ensure overall account growth and stayed up-to-date with industry trends to enhance campaign performance.

Key Responsibilities:

• Managed and optimized multiple seller accounts on Meesho's platform to increase their visibility and drive sales.
• Conducted thorough research on targeted keywords and analyzed campaign performance to identify opportunities for growth and optimization.
• Provided regular reports on campaign performance and made data-driven recommendations for future improvements.
• Collaborated with cross-functional teams to drive overall account growth and improve customer experience.
• Stayed up-to-date with industry trends and best practices to enhance campaign performance.

As an Ecommerce Ads Manager at Flipkart, I was responsible for managing 30+ seller accounts and creating ad campaigns to increase traffic and sales on their Flipkart stores. My work involved conducting keyword research, optimizing campaign performance, and providing regular reports on campaign performance to the sellers. I collaborated with cross-functional teams including sales, marketing, and product teams to ensure overall account growth.

Key Responsibilities:

• Managed multiple seller accounts and created effective ad campaigns to drive traffic and sales to their Flipkart stores.
• Conducted keyword research and analysis to identify opportunities for growth and optimized campaigns to improve ROI.
• Provided regular reports on campaign performance and made recommendations for future improvements.
• Collaborated with cross-functional teams to ensure overall account growth.
• Stayed up-to-date with industry trends and best practices to continuously improve campaign performance.