Melwyn Dsouza
Mumbai
Summary
Innovative marketing professional with extensive experience in market analysis and project management. Known for building strong client relationships and adapting strategies to meet evolving market demands, resulting in increased customer satisfaction and acquisition.
Overview
23
23
years of professional experience
Work History
Marketing Manager
Priority Jewels Limited
Mumbai
01.2008 - Current
- Supported client satisfaction by assisting in jewellery marketing and distribution processes.
Maintained finished goods inventory without loss through strict accountability measures.
Contributed to team development in marketing, and supply chain operations for enhanced performance. - Built new business partnerships to drive customer acquisition and generate revenue.
- Analysed market trends and customer behaviour, adapting strategies to meet evolving demands.
- Executed successful marketing events, open houses and display shows for products.
- Managed social media platforms, crafting engaging content to foster community growth and interaction.
- Established pricing and delivery terms based on current market trends and costs.
- Implemented marketing plans for new product launches, working closely with product team to meet key milestones and deadlines.
- Coordinated with design, project management and production teams to delivery timely support to planned campaigns.
- Managed escalated client enquiries with exceptional professionalism and enthusiasm to maintain trust and reliability.
Category Head
Gili India Limited
Mumbai
04.2004 - 12.2007
- Optimised sales methods to best acquire, develop and retain customers.
- Maintained detailed record of sales activities and compared trends to identify underserved areas and opportunities for improvement.
- Motivated sales staff to continuously improve strategies through competitions and personalised coaching plans.
- Analysed current strategies for strengths and weaknesses and adjusted approaches to maintain sales trajectory.
- Coordinated with design, project management and production teams to delivery timely support to planned campaigns.
- Implemented data-driven decision-making processes to improve category performance metrics.
- Monitored inventory levels to optimise stock turnover and minimise waste.
- Fostered relationships with key industry partners to stay ahead of market developments.
Supply Chain Manager
Gitanjali Group
Mumbai
09.2003 - 04.2004
- Developed and maintained strong relationships with key suppliers, ensuring reliability and efficiency in the supply chain.
- Scheduled transportation of outgoing goods to meet customer requirements.
- Maintained required inventory levels at minimal cost.
- Coordinated emergency response strategies for supply chain disruptions caused by external events.
- Facilitated cross-functional meetings to discuss supply chain issues, fostering a culture of continuous improvement.
- Recorded purchases and supply movements to maintain accurate records.
- Led training sessions for staff on supply chain best practices, enhancing team skills and knowledge.
- Implemented a just-in-time inventory system, minimising stock levels while avoiding shortages.
- Streamlined supply chain processes, reducing delivery times by 15% and cutting costs by 10%.
Education
Bachelor of Arts - Export Management and International Affairs
Mumbai University
Mumbai, IN-MH01-2003
Skills
- Marketing plan development
- Strategic thinking
- Customer relationship management
- Market analysis
- Data-driven decision making
- Product launch coordination
- Sales strategy
- Customer service orientated
Languages
English
Proficient
C2
Hindi
Proficient
C2
Marathi
Proficient
C2
Gujarati
Intermediate
B1
Hobbies and interests
- Reading
Accomplishments
Participated in International Exhibition - Basel World, Vicenza Oro, Hong Kong Jewellery Exhibition., GJEPX Exhibitions, Various Buyer Seller Meets.
Travelled to Middle East, Australia, Singapore, Europe for business purposes.
Timeline
Marketing Manager
Priority Jewels Limited
01.2008 - Current
Category Head
Gili India Limited
04.2004 - 12.2007
Supply Chain Manager
Gitanjali Group
09.2003 - 04.2004
Bachelor of Arts - Export Management and International Affairs
Mumbai University