Abhishek Menon
Head of Marketing and Product
Faridabad
Summary
Dynamic leader with extensive experience at Hyundai Motor India Limited, excelling in international business development and strategic planning. Spearheaded market development, product launches, and regional growth, achieving significant lead generation and market share expansion. Skilled in competitive analysis and marketing communications, adept at fostering cross-functional collaborations and innovative strategies for sustained profitability.
Overview
14
14
years of professional experience
Work History
Head of Market Development & Marketing
Hyundai Motor India Limited
01.2020 - Current
- Drove successful product launches by collaborating with cross functional teams to create effective go-to-market strategies.
- Optimized product pricing strategies to maximize profitability while maintaining competitiveness in the market.
- Led innovative marketing campaigns that effectively engaged target audiences, resulting in a significant increase in lead generation efforts.
- Accelerated market expansion efforts by establishing impactful channel partnerships for the company.
Product & Production Planning
Hyundai Motor India Limited
03.2015 - 12.2019
- Collaborated closely with engineering teams on product development projects from concept through final production release.
- Played an instrumental role in the successful launch of new product lines, ensuring sufficient production capacity and timely delivery to market.
- Assessed risks associated with changes in market conditions or customer demands, proactively adjusting plans as needed to minimize disruptions.
Regional Manager - Africa
Hyundai Motor India Limited
01.2014 - 02.2015
- Developed and executed successful business plans that resulted in improved market share and profitability within the region.
- Boosted brand growth by devising strategic network and marketing tactics.
Regional Manager - East Europe
Hyundai Motor India Limited
05.2011 - 01.2014
- Collaborated with executive leadership to establish long-term objectives, drive growth initiatives, and align regional efforts with corporate goals.
- Expanded regional presence by researching potential markets, developing strategic partnerships, and opening new locations.
Education
MBA - International Business
Amity International Business School
Noida, India 04.2001 -
Bachelor of Science - Life Sciences
Acharya Narendra Dev, Delhi University
New Delhi 04.2001 -
Skills
International Business
Business Development
Network Planning & Expansion
Product Development & Launch
Marketing communications & Content Development
Strategic Planning
Competitive analysis
Timeline
Head of Market Development & Marketing
Hyundai Motor India Limited
01.2020 - Current
Product & Production Planning
Hyundai Motor India Limited
03.2015 - 12.2019
Regional Manager - Africa
Hyundai Motor India Limited
01.2014 - 02.2015
Regional Manager - East Europe
Hyundai Motor India Limited
05.2011 - 01.2014
MBA - International Business
Amity International Business School
04.2001 -
Bachelor of Science - Life Sciences
Acharya Narendra Dev, Delhi University
04.2001 -
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