Miguel Tanori Rodriguez

Promoted new and used vehicle sales to exceed dealership volume, gross profit and customer expectations.

• Liaised with vehicle sales representatives to review sales versus objectives, needs and growth opportunities and resolve customer complaints.
• Ordered and maintained suitable inventory of new and pre-owned vehicles to achieve volume and gross profit objectives.
• Coached individual team members on daily basis to maximize unit volume, gross profit and earnings potential.
• Recruited, hired, trained and managed sales team to set, achieve and exceed sales goals while controlling expenses and exceeding profit and CSI objectives.
• Leveraged eLeads, CDK, DealerTrack, CUDL, AutoTrader, TrueCar, vAuto, KBB and other resources to drive new and used car sales.
• Directed sales support staff in administrative tasks to help sales reps close deals.
• Built relationships with customers and community to establish long-term business growth.
• Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
• Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
• Collaborated with upper management to implement continuous improvements and exceed team goals.
• Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
• Resolved problems with high-profile customers to maintain relationships and increase return customer base.

• Handled customer relations issues, enabling quick resolution, and client satisfaction.
• Resolved customer issues quickly to close deals and boost client satisfaction.
• Conducted team meetings to reinforce goals and objectives and set clear expectations about policies and procedures.
• Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
• Led a store to record unit months and gross.
• Pulled credit, submitted and contracted with appropriate lenders.
• Kia Certified MGMT for two years.

• Worked along side stores General Manager, and Sales Director to ensure success at business level.
• Trained sales staff to mine for car deals, and extend potentials of our CRM.
• Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
• Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
• Utilized metrics to modify low-performing sales and marketing programs and plans to increase effectiveness.
• Established and cultivated solid business relationships with new or existing customers.

• Worked deals front to back.
• Coached, mentored and developed staff.
• Great Employee retention, and relationship building.
• Purchased Pre-Owned Inventory, stocked in trades, purchases, and auction units.
• Ordered and built new inventory directly from manufacturer.
• Provided necessary coverage for other Managers and staff.
• Managed New and Used car inventory, Sales Department, Finance Department, Detail Department, dealer trades etc.

• Demonstrated automobiles by explaining characteristics, capabilities, and features, taking test drives and explaining warranties and services.
• Qualified buyers by matching requirements and interests to various car or truck models and discussing finance options.
• Closed sales by overcoming objections, asking for sales, negotiating price, and completing purchase contracts,
• Greeted customers on lot and in showroom to answer questions about brand and available inventory.
• Kept up with General Motors training/ certification.
• Delivered an average of 18 cars a month.
• Obtained a promotion as a New Sales Manager within the group.