Mithil Manek
Paid Media ( Google , Facebook & Amazon )
Mumbai
Summary
A Digital Marketing enthusiast with a passion for driving brand growth through innovative strategies and implementing them digitally to build brands and generate revenue for the same on various digital platforms
with a experience on Google ads , Meta ads , Amazon ads.
Overview
2
2
years of professional experience
6
6
years of post-secondary education
9
9
Certifications
Work History
Paid Media Executive
Havas Media
Mumbai
07.2022 - Current
- Enhanced revenue generation by 56% month on month with Search ad and Display activation on Ecommerce platform( Amazon / Flipkart).
- Assembled reports and presentations to share insights and recommendations.
- Communicate campaign progress to clients and internal management, including providing regular updates and reports.
- Analyze campaign data to optimize performance and adjust media plans as needed to meet client objectives.
- Managed day-to-day operations of campaigns, including setup, monitoring, and reporting.
- Ensure that campaigns are delivered on time and within budget.
Junior Executive - Performance Marketing
HOWL Digital
Mumbai
03.2022 - 07.2023
- Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
- Optimized website content and images to improve search engine rankings.
- A-B tested ( creatives , Targeting ) Meta ad campaigns to optimize performance and drive improved ROI.
- Month on Month 400% Growth in Daily orders , cost per acquisition reduced by 37% month on month
- Facebook Campaigns Management and optimization to deliver maximum desired output.
- Facebook Activation increased , product engagement Delivered at 4 paisa lowest so far
- App install campaign delivered on Google and Meta.
- Meta Ads activation for brand awareness with proven increment in engagement rates for Local stores and events.
- Meta Ads & Google Search Ads activation to drive DTC sales from multiple countries.
Marketing Executive
Jini Smart Home
Mumbai
11.2021 - 03.2022
- Developed and executed Google and Meta ad campaigns to generate leads, increase website traffic, and drive sales
- Researched to identify target audiences, their demographics, interests, and behavior
- Analyzed competitors' ads, messaging, and positioning to identify gaps and opportunities
- Optimized landing pages for conversions, ensuring that they have clear and concise messaging, relevant content, and compelling calls-to-action
- Set up tracking and reporting to measure the success of campaigns
- Continuously test and optimize campaigns to improve performance
Management Intern
Shapoorji Pallonji
Mumbai
04.2021 - 08.2021
- Conducted market research and analyzed data to identify consumer behavior and trends.
- Assisted in developing and implementing marketing strategies to promote properties.
- Coordinated with channel partner to ensure equal presence in market.
- Conduct presentations and prepare reports to update senior management on marketing activities and competition analysis.
Education
Bachelor in Computer Engineering - Computer Science
06.2016 - 06.2020
MBA - Marketing
06.2020 - 03.2022
Skills
Google Ads
Certification
Sponsored Ad Foundation Certification
Timeline
Flipkart Ads - Ecommerce Fundamentals Certified
09-2022
Flipkart Ads - Search Advertising certified
09-2022
Paid Media Executive - Havas Media
07.2022 - Current
Google Ads - Measurement Certification
07-2022
Performance Marketing Workshop
05-2022
Google Analytics
05-2022
LinkedIn Marketing Solutions fundamentals
04-2022
SEMRUSH for Digital Agencies Certification
04-2022
Junior Executive - Performance Marketing - HOWL Digital
03.2022 - 07.2023
Sponsored Ad Foundation Certification
01-2022
Amazon DSP Certification
01-2022
Marketing Executive - Jini Smart Home
11.2021 - 03.2022
Management Intern - Shapoorji Pallonji
04.2021 - 08.2021
ITM Business School - MBA, Marketing
06.2020 - 03.2022
Atmiya Institute of Technology And Science - Bachelor in Computer Engineering , Computer Science
06.2016 - 06.2020
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