Srinivas Mittapalli
1-9-202/7/C/B Ramalayam Street, Ramnagar, Hyderabad
Summary
With 10+ years of experience in digital media and communications, I specialize in content creation, content review, and guideline-based decision-making. I collaborate closely with cross-functional teams to develop clear content plans and ensure quality, responsible communication. My experience spans articles, videos, podcasts, and field reports, with a strong focus on accuracy, consistency, and audience relevance. I bring a solid understanding of digital platforms, content risk, and performance analysis, along with Telugu language expertise.
Overview
10
10
years of professional experience
Work History
Digital Manager
Mindshare United Foundation
Hyderabad, Telangana
07.2024 - Current
- Leading a cross-functional team of designers, video editors, content writers, and page managers to deliver high-quality digital content.
Providing end-to-end content direction from ideation to execution, ensuring clarity, consistency, and adherence to defined guidelines.
Designing structured content strategies aligned with organizational objectives, audience needs, and brand standards across digital platforms.
Reviewing and assessing content for quality, relevance, and potential risk to ensure responsible and compliant communication.
Analyzing digital campaign performance using data-driven insights to support informed content decisions.
Senior Associate
South One
08.2023 - 02.2024
- Provided in-depth analysis of Telangana and Andhra Pradesh politics
- Crafted articles, videos, podcasts, and field reports
- Delivered authentic insights through meticulous research
- Prepared social media content calendar and strategies
Associate
Showtime Consulting
06.2023 - 08.2023
- Handled content operations and managed social media pages for the Telugu Desam Party.
- Provided promotional content for the special program 'CBN Stories.'
- Contributed strategic content for counter-narrative building.
Analyst
IPAC-INDIAN POLITICAL ACTION COMMITTEE
09.2022 - 06.2023
- Provided content for YSRCP and BRS party digital campaigns.
- Drafted campaign models.
- Wrote content for creative designs, videos, articles, etc.
- Developed image-building content and counter-narratives.
- From ideation to execution, collaborated with design, editing, and other digital teams.
Senior Sub Editor
Zee Media Corp Ltd.
11.2021 - 09.2022
- Managed political vertical on Zee News Telugu Portal
- Produced multimedia content including images, videos, and infographics
- Handled live blogs and event scheduling
Senior Sub Editor
One.in(Oneindia)
12.2019 - 11.2021
- Oversaw all content operations on Oneindia portal
- Developed content strategies, implemented them, and promoted
- Authored articles for publication
Sub Editor
News18/Oneindia/Telugu News7
10.2015 - 06.2019
- Conducted interviews with notable political and literary figures.
- Authored articles covering politics, general news, features, and breaking stories.
- Produced live video content on social media platforms featuring guest discussions on current events.
- Managed live blogs during election period
Education
Bachelor of Arts -
BRAOU
Hyderabad, TelanganaMaster of Arts, English Literature -
Osmania University
Hyderabad, TelanganaSkills
Team Management
Digital Content Operations
Risk Assessment
Content Review & Evaluation
Policy Interpretation
Telugu Language Expert
Languages
- Telugu
- English
- Hindi
Technical Skills
- CMS
- Canva
- Google Analytics
- Google Search Console
- ChatGpt
Timeline
Digital Manager
Mindshare United Foundation
07.2024 - Current
Senior Associate
South One
08.2023 - 02.2024
Associate
Showtime Consulting
06.2023 - 08.2023
Analyst
IPAC-INDIAN POLITICAL ACTION COMMITTEE
09.2022 - 06.2023
Senior Sub Editor
Zee Media Corp Ltd.
11.2021 - 09.2022
Senior Sub Editor
One.in(Oneindia)
12.2019 - 11.2021
Sub Editor
News18/Oneindia/Telugu News7
10.2015 - 06.2019
Bachelor of Arts -
BRAOU
Master of Arts, English Literature -
Osmania University