Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

MUBASHSHIR SHAKEEL

Kanpur

Summary

Strategic and results-driven professional with 9+ years of experience across CRM, Sales and HR management. Proven track record of driving revenue growth, leading high-performing teams and implementing CRM transformation initiatives. Experienced in aligning HR strategies with business goals

Overview

10
10
years of professional experience

Work History

Interim HR Head

Learning Routes Pvt Ltd
Gurugram
10.2023 - 12.2025

•Led end-to-end HR operations including talent acquisition, employee relations, performance management and L&D

• Managed HR analytics, tracking attrition, productivity, and training effectiveness

• Designed and implemented structured training programs addressing skill gaps across teams

• Built campus recruitment pipelines and university partnerships for early talent hiring

• Supervised payroll coordination and HR operations

• Supported organizational change management initiatives

Senior Manager – CRM

Learning Routes Pvt Ltd
Gurugram
10.2022 - 12.2025

• Led a team of 25–30 professionals, consistently achieving 100%+ revenue targets

• Managed end-to-end CRM lifecycle: lead generation, nurturing, pipeline, and closures

• Drove retention and renewal initiatives, increasing customer lifetime value

• Improved lead-to-conversion ratios through funnel optimization strategies

• Identified process gaps and implemented performance improvement initiatives

• Conducted training, coaching, and performance reviews

• Collaborated with cross-functional teams to enhance customer journey

Team Leader – CRM

Learning Routes Pvt Ltd
Gurugram
04.2022 - 10.2022

• Managed team performance to achieve monthly and quarterly targets for sales and renewals

• Aligned team execution with organizational goals

• Delivered coaching interventions to improve productivity

• Benchmarked CRM strategies against competitors to optimize processes

Strategic Lead – CRM

Learning Routes Pvt Ltd
Gurugram
10.2020 - 04.2022

• Designed CRM-driven revenue growth strategies

• Managed end-to-end customer lifecycle from lead nurturing to enrollment

• Strengthened client relationships, enhancing retention and driving referrals

•Executed win-back campaigns for inactive customers, improving retention and repeat business

• Conducted funnel diagnostics, identifying key areas for improving conversion rates

Business Development Executive

Learning Routes Pvt Ltd
Gurugram
04.2019 - 10.2020

• Achieved monthly targets by delivering tailored product demos through calls, video, and in-person meetings

• Managed complete sales cycle, providing counselling, conducting follow-ups, and closing deals

• Fostered strong customer relationships, ensuring high levels of satisfaction

Executive – Data Analyst

Retail Quotient Research Pvt Ltd
Mumbai
04.2016 - 09.2018

• Analyzed customer data to drive business insights and decision-making

• Identified trends, patterns, and process gaps

• Collaborated with stakeholders to define business requirements

• Conducted primary and secondary research across industries

• Delivered client reports and presentations

  • Cultivated strong client relationships to foster collaboration and trust.

Education

PGDM - Marketing & Finance

GHS-IMR
Kanpur
04-2016

Bachelor of Commerce -

Jagran College of Arts, Science & Commerce
Kanpur
04-2014

Skills

CRM Strategy Funnel Optimization Sales Performance Management Team Leadership HR Leadership Workforce Planning Business Process Improvement Cross-functional Collaboration Training & Development Data Analysis Lead Generation Customer Retention Salesforce Leadsquared Microsoft Excel Data analysis

Accomplishments

  • CRM Excellence
  • Management Choice

Timeline

Interim HR Head

Learning Routes Pvt Ltd
10.2023 - 12.2025

Senior Manager – CRM

Learning Routes Pvt Ltd
10.2022 - 12.2025

Team Leader – CRM

Learning Routes Pvt Ltd
04.2022 - 10.2022

Strategic Lead – CRM

Learning Routes Pvt Ltd
10.2020 - 04.2022

Business Development Executive

Learning Routes Pvt Ltd
04.2019 - 10.2020

Executive – Data Analyst

Retail Quotient Research Pvt Ltd
04.2016 - 09.2018

PGDM - Marketing & Finance

GHS-IMR

Bachelor of Commerce -

Jagran College of Arts, Science & Commerce
MUBASHSHIR SHAKEEL