MOHAMMAD MASOOD RAZA

• Working on US time shift.
• Using Workfront as a project management tool.
• Using an in-house built CMS for publishing the content for WebMD.
• Using YouTrack for bug and issue tracking.
• Creating polls in Woobox.
• For videos, images, and documents using the VIM (Video and Image Management) tool.
• Using XWiki as a confluence for daily work.
• Daily, connect with teammates over Google Meet.
• Created the self-QA checklist for multiple products, which our team is working on to minimize the errors.

My responsibilities include:

• Daily resolution of website issues via 'BAU (Business as Usual)' tickets.
• Executing multiple 'Build Projects' to create new websites in AEM, and roll them out to localized versions of master sites.
• Coordinating requirements alignment with Customer Success Managers.
• Assisting teammates in resolving request blockers.
• Developing snippets for centralized components.
• Improving site health through 'accessibility' enhancements.
• Managing requests received from the Jira Project Management Tool.
• Working with the latest AEM Platform 6.5 version, including the classical AEM UI.
• I create new pages using AEM templates, such as:

* Insights Content Detail Template
* Contact Details Template
* Navigation Template
* Hub Template
* Standard Page Template
* Web Variation

• I also create Asset Details pages using:

* Image Details Template
* Video Details Template
* PDF Details Template

• Content is displayed using various AEM components, primarily:

* Container
* Spacer
* Gallery
* Multimedia Component
* Slider component
* Image component
* Image Video component
* Hero Banner
* Navigation bar
* Sticky Sales Bar
* Call to Action component
* Buttons
* Carousel component
* Text component
* Title Component
* Section Component
* Insights Carousel component
* Insights Tags component
* Feature Card component (with and without images)
* Subscription Component
* Marketo Form Component
* Insight Tag Component
* Author Details Components
* Accordion Component
* Tabs Component

• I utilize Content Fragments for reusable content across multiple pages, including:

* Event Cards
* News Cards
* People Cards
* Business Cards
* Company Cards
* Office Location Cards
* Fond Cards
* Company profile
* Key Facts

• I developed and use the GRC ('Global Reference Component'), which allows content created in one place to be referenced across many pages. This is typically used for the same content, in the same language. I apply GRC for components, like:

* Disclaimer
* Legal Information
* Common content

• I also work with Experience Fragments for similar content across different pages, such as:

* Header Module
* Footer Module
* Legal Disclosures
* Contact and Social media links

• Finally, I collaborate with team members to achieve target results.

My role as a Senior Content Strategist involves:

• Receiving requests via the Jira Project Management Tool.
• I worked on the migration project, from WordPress to AEM.
• Worked closely with the design and developer team, as well as the project managers, to get all the required details.
• Working on the latest AEM Platform 6.5 version, I have also used the classical AEM UI.
• Involving ourselves in the daily huddles to track the progress and new steps to make the migration process easy and effective.
• Created the site nodes in AEM, and in the DAM for asset placements.
• Creating new pages using various AEM templates.
• Creating Asset Details pages with the Images Details Template, Video Details Template, and PDF Details Template.
• Handling the rollouts for multiple locales.

My technical work involves:

• As a Web Producer and Geo Operations specialist, I manage Jira ticket workflows, handling nine localized markets across different languages.
• My responsibilities include creating daily Jira tickets based on project requirements, and performing validation on provided assets.
• I collaborate with stakeholders to plan upcoming projects and launches, filtering scope requests from various Jira projects, and ensuring adherence to SLAs and other tasks.
• I maintain end-to-end interaction with clients regarding their requirements, and address webpage change queries from market consultants via Outlook, Skype, and Microsoft Teams.
• Using AEM 6.5 for daily rollouts, language copies, manual copies, moving, creating, updating pages, and implementing SEO/metadata via page properties.
• Performing 301 and 302 redirects to manage the lifecycle of pages and products transitioning from old to new models.
• Creating vanity URLs to provide end users with fast, interactive, and relevant results.
• Managing assets within AEM DAM, including uploading new assets, and replacing outdated ones.
• Creating pages using different templates, with support from Editorial and Dynamic Blades, and adding market-specific content to multiple pages via AEM.
• Handling team queries.

My responsibilities included:

• Adding market-specific content across multiple pages using the AEM tool.
• Managing requests and tasks provided by leads via Workfront, and providing updates, or responding to queries regarding market requests.
• Handling queries from market consultants on Microsoft Teams regarding webpage changes and requirements.
• For the first three months after joining, my initial focus was on creating new pages and updating content for existing multi-country, multi-language campaigns.
• Managing the translation creation and post-translation implementation process (TMS).
• I also specialize in Translation Management System (TMS) projects.
• Creating and handling TMS projects.
• Developing and gaining client approval for the TMS lifecycle documentation, which was then rolled out internally.
• Creating a new, client-approved QA checklist for TMS auditing points, which was also rolled out internally.
• Managing the entire process, including translation creation and post-translation implementation.
• Collaborating with market consultants and business stakeholders to document the content planned for each release, referred to as the SOC.
• Working on the creation of a master page.
• Performing quality checks and audits on tickets after production.
• Additionally, I manage SEO projects.