Mohammed Faheem Shaikh
Manager - social media and analytics
Mumbai
Summary
Digital marketing specialist with 7+ years of experience specializing in Online Reputation Management (ORM), Social Media Analytics, and Competitive Research. Adept at leveraging social listening tools and data-driven insights to enhance brand engagement, manage crises, and optimize digital presence. Ability to develop competitor benchmarking analyses, and sentiment tracking for actionable business decisions. Looking to contribute my expertise in ORM, social analytics, and brand strategy to a dynamic organization.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Online Reputation & Social Analytics Manager
Leo Burnett
06.2023 - Current
- Online Reputation Management (ORM): Managed response posting, brand sentiment analysis, crisis handling, and real-time reputation tracking.
- Social Media Analytics & Listening: Regular listening and working on key insights to enhance brand engagement.
- Strategic Insights & 360 Decks: Built executive reports with competitive benchmarking & market trends.
Senior Social Media Analyst
RepIndia
11.2021 - 06.2023
- Led response and crisis management across multiple clients, ensuring brand safety and reputation.
- Provided weekly and monthly analytics reports with deep-dive insights on engagement and sentiment.
- Supported new client pitches by presenting social listening insights and competitor analysis.
Social Media & ORM Specialist
Mirum
10.2020 - 11.2021
- Monitored and managed customer queries & escalations on social media.
- Performed quality audits & team training to maintain ORM workflow efficiency.
- Conducted trend analysis to optimize brand engagement strategies.
- Provided weekly and monthly analytics reports with deep-dive insights on engagement and sentiment.
Digital Analyst (SEO & Content Management)
Cybercom Datamatics
07.2018 - 04.2020
- Managed on-page SEO optimizations and content audits to enhance search rankings.
- Collaborated with the development team to improve technical SEO elements.
- Provided data-driven insights to improve website engagement & conversions.
- Updated HTML-based content on the request from the clients which is through emails, chats and conference calls.
- Content Optimization and Website audits to identify gaps in technical.
Education
Diploma - Advanced Digital Marketing
Compufield Bandra West
Bachelor of Mass Media - Advertising
University of Mumbai
01.2016
Higher Secondary Certificate - undefined
University of Mumbai
01.2012
Secondary School Certificate - undefined
Maharashtra State Board
01.2010
Skills
Online Reputation Management (ORM):
Certification
SQL Essentials - Thinking in SQL from beginners to pro
Timeline
SQL Essentials - Thinking in SQL from beginners to pro
08-2025
Online Reputation & Social Analytics Manager
Leo Burnett
06.2023 - Current
Senior Social Media Analyst
RepIndia
11.2021 - 06.2023
Social Media & ORM Specialist
Mirum
10.2020 - 11.2021
Digital Analyst (SEO & Content Management)
Cybercom Datamatics
07.2018 - 04.2020
Bachelor of Mass Media - Advertising
University of Mumbai
Higher Secondary Certificate - undefined
University of Mumbai
Secondary School Certificate - undefined
Maharashtra State Board
Diploma - Advanced Digital Marketing
Compufield Bandra West
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