MOHAMMED SAFIUDDIN

• Leading team of marketing professionals, offering mentoring and coaching to build knowledge and skill.
• Planning,Customization of CRM and third party integrations using OTTB solutions.
• Developed and implemented a comprehensive digital marketing strategy to increase brand awareness and engagement with target audiences.
• Created and managed campaigns across multiple channels, including social media, email, search engine optimization, and paid advertising.
• Managed budget for digital marketing initiatives, ensuring efficient use of resources while maximizing ROI.
• Worked closely with internal stakeholders to ensure alignment between objectives of all departments involved in digital initiatives.
• Delivered benchmarks and comprehensive client campaign reports through assessment of digital analytics compiled from Google Analytics, Open Ad Stream, Facebook Insights and Instagram Insights.
• Established measurable KPIs that could be tracked over time and used as indicators of success or failure.
• Hired, trained and mentored sales and marketing staff dedicated to employing Google AdWords, Google Analytics and other SEO techniques and metrics sources.
• Maintained knowledge of emerging technologies related to web development.
• Managed the daily operations of the digital department, including budgeting, staffing, and resource allocation.

4 Months Project In Dubai For Neom

• Implemented EDMS Aconex for managing project documents
• Documented processes around data collection and storage standards, naming conventions and definitions of metrics and dimensions used in reporting systems.
• Managed diverse projects for data capture, storage and forecast analysis.
• Maintained or updated business intelligence tools, databases or dashboards.
• Gathered and organized data to analyze current industry trends.

• Led team of marketing , developer and designers to execute daily basis tasks and activities.
• Collaborated with internal teams including IT, Designers, Content Strategists and Marketing teams to ensure optimal design of digital experiences across devices and platforms.
• Developed processes to ensure timely delivery of products while maintaining high quality standards.
• Handled brand and promotions to increase awareness
• Created detailed reports on web analytics using Google Analytics and other software tools.
• Identified or monitored current and potential customers using business intelligence tools.
• Provided recommendations to enhance the customer experience based on insights gained from analysis.

• Developed and implemented technical solutions to ensure maximum performance of systems.
• Resolved complex technical problems by researching best practices, developing solutions, and collaborating with stakeholders.
• Participated in the design, implementation, testing, and deployment of new systems or enhancements to existing ones.
• Created detailed reports outlining current system status as well as any issues or opportunities identified during analysis.
• Assisted IT and information system planning, execution and management to improve operational effectiveness.
• Explored new technologies and tools for productivity, security and quality assurance purposes.
• Maintained quality-focused performance benchmarks and schedules when directing project teams.
• Reviewed and analyzed computer printouts and performance indicators to locate code problems and correct errors.
• Streamlined acquisition of reporting requirements and specifications to disseminate across multiple business lines and IT support teams.
• Created new digital marketing campaigns to promote products and services on various ecommerce platforms.
• Developed comprehensive public relations plans in support of product launches and marketing initiatives.

• Collaborated with editorial and consumer marketing teams to create unique, revenue-generating content.
• Tracked and researched trends in digital landscape in order to capitalize on available opportunities.
• Analyzed customer data to identify trends and develop insights for optimizing campaigns.
• Assisted in the development of digital media campaigns to meet organizational objectives.
• Developed comprehensive analytics reports to measure performance of digital media initiatives.