Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Mohammed Saifuddin

Mohammed Saifuddin

Google Ads Specialist
Hyderabad

Summary

Experienced Google Ads specialist with 5.5 years at a Google marketing vendor, overseeing thousands of clients. Proficient in Google Analytics, Google Business Profile Manager, and Google Merchant Center. Successfully managed freelance clients while maintaining expertise in digital marketing strategies.

Overview

8
8
years of professional experience
4
4
years of post-secondary education
2
2
Languages

Work History

Digital Marketing Sr. Consultant

Regalix, A Marketstar Company
10.2018 - Current
  • Conducted comprehensive account reviews, provided tailored consultations to clients, shared insights, recommended strategies, and conducted monthly follow-ups to review performance, monitor KPI's, and measure results for continuous optimization.
  • Managed over 200 companies in each quarter. Increased ads performance & ROI by 50% on average.
  • Developed keyword targeting strategies for search ads to drive increased traffic and conversions on client websites.
  • Enhanced ad visibility with strategic placement of Google Shopping ads to drive eCommerce sales growth for clients.
  • Efficiently managed budgets across all campaigns to ensure optimal allocation of resources for maximum results.
  • Managed multiple accounts simultaneously by setting up, monitoring, and optimizing campaigns for various industries.
  • Ensured compliance with Google's policies while maintaining creative integrity in ad design and messaging content across various campaigns.
  • Utilized deep understanding of major networks, audiences, bidding strategies, keywords, and campaign types to drive quality traffic, resulting in qualified leads, increased online sales, and brand awareness.
  • Consistently met sales targets quarter on quarter while developing new strategies to help team members meet theirs and mentoring new agents on floor.
  • Identified opportunities for growth through competitive analysis, market research, and audience segmentation techniques.
  • Established strong relationships with clients, resulting in long-term partnerships and recurring business opportunities.

Technical Support Associate

Tech Mahindra Limited
08.2016 - 03.2018
  • Provided technical support and resolved customer queries with open, compassionate personality, ensuring 5-star service delivery.
  • Proactively up-sold products and services, exceeding process targets consistently.
  • Achieved First Time Resolution rate of over 80%.
  • Compensated for team members to help achieve higher team goals.
  • Contributed to multinational technology company, specializing in information technology and business process outsourcing services.

Education

Bachelor of Commerce - Accounting

BRAOU
Hyderabad
08.2016 - 01.2021

Skills

Google Ads

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Accomplishments

  • Successfully assisted an eCommerce business in scaling up between October 2019 and October 2021, elevating their Return on Google Ads Spend from 500% to over 10,000% within a span of 9 months.
  • Prior to Q4 2019, the monthly Google Ads spend fluctuated between $1200 and $1500. Since I began assisting in Q4 2019, the average monthly spend has increased to $3000. This has resulted in a significant boost in average monthly revenue from $7500 to over $300,000 each month moving forward.
  • The significant improvement led to generating $3.5 million in revenue for the business in 2020, over $5.1 million in 2021, and is expected to bring in even more in the upcoming years.

Timeline

Digital Marketing Sr. Consultant

Regalix, A Marketstar Company
10.2018 - Current

Bachelor of Commerce - Accounting

BRAOU
08.2016 - 01.2021

Technical Support Associate

Tech Mahindra Limited
08.2016 - 03.2018

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Mohammed SaifuddinGoogle Ads Specialist