-Dynamic professional with 5 years of experience in pharma sales and 1.5 years of experience in marketing execution team within the medical equipment sector.
-Demonstrates a solid track record of working collaboratively within a team.
-Transforming vision correction and medical procedures with latest advancements in medical implants.
-Actively involved in practice development initiatives including trainings,premium conversion strategies and driving in-clinic branding for enhanced patient engagement.
-Understanding of scientific aspect of surgical implants in order to support the development of surgical practice for premium IOLs
-Excellent reputation for resolving problems, improving customer satisfaction, and driving overall operational improvements.
1.Plan and execute scientific promotional/marketing activities, including Continuing Medical Education (CMEs), Round Table Meetings (RTMs), live surgeries, sponsored sessions, etc.
2. Develop and maintain strong relationships with Key Opinion Leaders (KOLs) in the medical field.
3. Facilitate successful product launches, ensuring effective market penetration and brand visibility.
4.Collaborate with cross-functional teams to align marketing strategies with overall business objectives.
5. Analyze market trends, competitor activities, and customer feedback to identify opportunities for improvement.
6.Ensure compliance with regulatory guidelines and ethical standards in all marketing initiatives.
7.Prepare and deliver compelling presentations to healthcare professionals and other stakeholders.
1.Successfully promoted and sold ophthalmic products to ophthalmologists, handled portfolios of anti-VEGF, anti-glaucoma, anti-infective, and tear substitutes range.
2.Managed a territory with 130 healthcare professionals, optimizing route planning and visit frequency to maximize sales opportunities.
3.Established and maintained strong relationships with key opinion leaders, ophthalmologist, and pharmacists, resulting in increased brand awareness and product adoption.
3.Conducted in-depth product presentations and educational sessions to healthcare providers, effectively communicating the benefits and features of the company's products.
4.Collaborated with the marketing team to develop and execute marketing strategies and campaigns, leading to new product objectives.
1.Effectively marketed and distributed ophthalmic products to health professionals, managing portfolios encompassing anti-glaucoma, anti-infective, and tear substitute offerings.
2.Overseen a region comprising 80 healthcare professionals, strategically planning routes and visit schedules to capitalize on sales potential.
3.Participated in continuous training and development programs to stay updated on medical product knowledge and industry regulations.
4.Implemented marketing strategies and techniques,increasing revenue and customer satisfaction.
KOL Development