Mohan Sinha

• Sales and Channel Management professional with rich experience in relationship building, sales forecasting, tender management, distributor leadership, and institutional/OEM sales; delivered 18% year-over-year growth at Bosch and doubled revenues in spark plugs, Filter, OHW and Brakes.
• Skilled in OEM Sales & Strategic Partnerships, collaborating with OEMs to align product launches, promotions, and sales strategies with market demand; optimized sales progression, quota achievement, and market penetration through effective distributor and field team coordination.
• Proficient in Business Development & P&L Leadership, driving regional profitability through strategic decisions, budgeting, sales forecasting, and performance reporting; achieved 2x growth in Auto Electrical(RM) Business across West Bengal & Port Blair.
• Experienced in Coaching & Team Leadership, mentoring channel partners and internal teams in value-based selling; currently Area Sales Manager at Bosch, managing 3 direct reportees and multiple distributors, ensuring target alignment, operational efficiency, and stakeholder collaboration; Zonal Championship winner FY 22-23 & FY 24-25.
• Rich experience in Tender & Contract Management, securing government and private tenders with clients like State Transport (W.B. & PORT BLAIR), Airports Authority of India, and petroleum companies; delivering tailored solutions for complex sales and business development challenges.
• Expertise in Data-Driven Market Optimization, leveraging analytics and inventory management to optimize portfolios, increase SKU penetration, open new sales channels, and strengthen OEM and vendor engagement.

Note – Responsible for Managing 196 MINR Business Portfolio with 18% YoY Growth (2025)

• Head of Business operation (OEM) in Region with responsibility of overall sales Target, Logistic function, Channels expansion, Technical support to OEMs
• Overall sales Target for the defined territory, Handled business volume of 189 MINR (2021)

• Ensuring that customer requirements are determined and are met with the aim of enhancing customer satisfaction.
• To control and monitor the moving & overdue debtors.
• Handling installations, commissioning and revenue generation through service, sale of spares and AMC.
• Analyzing the nature of faults & taking follow up actions to provide quality feedback of product from field
• To guide and provide technical support to the service technicians on components specifications, USP, fault finding, trouble shoot, basic product training etc.
• To prepare 'Tour Schedule' for self and service team, to attend service requirements in the allotted territory to understand field service requirements.
• To support corporate / Service team in arranging Free Service Camp Activities, Live Demo’s & Community Demo’s and forward customer feedback to HO.
• To implement organizational processes and systems. To ensure team implements the CRM, follows the policies of the company.

• To guide and provide technical support to the service technicians on components specifications, USP, fault finding, trouble shoot, basic product training etc.
• Coordination with principal OEM Team / Ensuring of implement the service policy.
• Close Monitoring on Repeat Jobs reported to workshop.
• Close Monitoring on Body shop Operation (Revenue / Insurance renewal/ vehicles delivery commitment)
• Identifying areas of improvement & recommending modifications to enhance operational efficiencies.
• To achieve the service revenue targets to recover Branch service expenses, spares value by way of AMC, service charges for Out of Warranty instruments, sales of accessories and Spares, Annual Maintenance Contract (AMC Sale)
• Planning & controlling spares/ inventories for entire stock management & availability as per requirement
• Organize service awareness activities.
• Planning of annual training program for technicians/ service advisors/ supervisors/ spares team/ insurance team / EDP team.

• To guide and provide technical support to the service technicians on components specifications, USP, fault finding, trouble shoot, basic product training etc.
• To achieve the service revenue targets to recover Branch service expenses, spares value by way of AMC, service charges for Out of Warranty instruments, sales of accessories and Spares, Annual Maintenance Contract (AMC Sale)
• Insurance claim settlements with respective insurance company & Target for renewal of insurance of old cars

• Ensuring the quality of steel, received from laboratory.
• Ensure the quenching procedure.
• Archive the production target on daily basis.
• Ensure the proper machining work.