Summary
Overview
Work History
Education
Skills
Websites
Personal Information
Timeline
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Mohit Mugale

Pune

Summary

Dynamic marketing professional with 9 years of experience, specializing in Salesforce Marketing Cloud and integrating solutions adept at leveraging a suite of tools for crafting personalized communications via email, SMS, and push notifications. Proven track record in developing and executing innovative marketing strategies, leveraging cutting-edge technologies to drive customer engagement and achieve business objectives. Skilled in customer tracking, report generation, and utilizing Journeys & Automation for optimized marketing campaigns.

Overview

9
9
years of professional experience

Work History

Specialist - Software Engineering

LTIMindtree
03.2022 - Current
  • Working with the largest bank in the world as an independent consultant on Salesforce Marketing Cloud Technical Solutions.
  • Successfully integrated RPA solutions within SFMC workflows, streamlining processes and enhancing campaign efficiency.
  • Experience in using AMP scripting, SQL and knowledge of HTML.
  • Migrate recurring email builds to content matrix builds.
  • Successfully implemented intelligent automation strategies, utilising Journey Builder and Einstein features to create tailored, data-driven customer experiences that drive engagement and deliver measurable results.
  • Creating RSVP reports for different event campaigns.
  • Oversaw and facilitated effective client delivery communication for Salesforce Marketing Cloud (SFMC) projects.
  • Ensured seamless interaction, providing regular updates on project milestones, addressing client queries, and aligning expectations.
  • Fostered a collaborative environment, emphasizing transparent and clear communication to enhance client satisfaction and project success.
  • Generating weekly based report to track open rate, click rate, bounce rate and unsubscribe rate.
  • Automated email campaigns, lead nurturing, and engagement tracking.
  • Experience in Quality Analyst for multiple campaigns, used Litmus tool to check content and layout in multiple platforms.

Associate

Cognizant Technology Services
01.2019 - 03.2022
  • Creating Campaigns, Data Extensions.
  • Implement marketing automation campaigns using salesforce marketing cloud tool by identifying segments, emails, landing pages and creating a journey using a journey builder.
  • Creating interactive emails and cloud pages using Personalization string and according to client requirements.
  • Perform A/B testing, monitor campaign performance.
  • Tracking email send and generating reports.
  • Mapping and loading data into Salesforce Marketing Cloud.
  • Designing and developing relational data through Data Extensions.
  • Creating Segments using SQL queries.

Test Engineer

CMS IT Services
03.2016 - 01.2019
  • Involved in preparation of test cases and updating in Testlink.
  • Involved in Functional, Regression, Integration Testing.
  • Mainly responsible for testing of Login & Registration, Add to Cart, Payment modules.
  • Keep tracking bugs and retesting the bugs and updating the bugs status with comments.
  • Defect tracking through Mantis.
  • Database validation to check updated data in the database.
  • E2E Functional testing of assigned modules.

Education

MCA -

Institute Of Management And Career Courses
06.2015

Bsc - Computer Science

Sinhgad College Of Science
06.2012

HSC - undefined

Atomic Energy Juniour College
04.2007

SSC - undefined

Atomic Energy Central School
04.2005

Skills

  • HTML
  • CSS
  • AMPSCRIPT
  • SQL

Personal Information

  • Date of Birth: 12/19/89
  • Nationality: Indian

Timeline

Specialist - Software Engineering

LTIMindtree
03.2022 - Current

Associate

Cognizant Technology Services
01.2019 - 03.2022

Test Engineer

CMS IT Services
03.2016 - 01.2019

Bsc - Computer Science

Sinhgad College Of Science

HSC - undefined

Atomic Energy Juniour College

SSC - undefined

Atomic Energy Central School

MCA -

Institute Of Management And Career Courses

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Mohit Mugale