MOHIT SAREEN

A CMO and Board-Level Marketing and Digital Transformation Leader with 19+ years of experience across Automotive, HR-Tech, Fintech, and SaaS businesses. Proven track record of building digital profit centres, scaling communities into commerce engines, and driving revenue through AI-led, customer-centric transformation across India and GCC markets.

• Co-Founder, Management Consulting & Aggregator Startup, 01/01/13, 12/31/16
• Lead - Marketing, IndusInd Bank, 01/01/09, 12/31/13
• Senior Manager - Marketing & New Initiatives (India & GCC), HDFC Bank, 01/01/06, 12/31/09

• Led business and marketing strategies to establish new businesses and digital revenue units.
• Increased NPS from 31% to 71% at Bajaj Auto, improving per-dealer profitability by 30%.
• Digitised customer journeys delivering 3X enquiry-to-booking conversion uplift.
• Tripled SQL generation through CRM-led growth at Royal Enfield.
• Built Royal Enfield's first integrated app (2M downloads, 70% active users), increasing online bookings by 9%.
• Reduced inventory costs by 40% via Order-to-Delivery process transformation.
• Built Accessories business from ₹0 to ₹350 Cr; scaled Apparel business 3X.
• Scaled royalenfield.com from 7M to 80M users globally (32 countries); improved conversion from 1.5% to 13% making it a Digital Business Unit.
• Delivered 7X average revenue growth across Cognavi, Cactus, Bajaj Auto, and Royal Enfield.
• Managed global teams and $13M+ marketing budgets.
• Led GTM and demand generation for AI-first HR-tech platform.
• Closed ₹1 Cr revenue in Year 1; built pipeline across India & GCC.
• Owned marketing budget, CRM, partner ecosystem, and enterprise sales enablement.