Mowciya GR
Chennai
Summary
Dynamic Social Media and Copywriter with a proven track record at Mowciya, specializing in creative content development and audience engagement. Expert in A/B testing and analytics, I drive impactful marketing campaigns while fostering community growth. My strong communication skills enhance collaboration and elevate brand presence across multiple platforms.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Social Media and Copywriter
Mowciya
Chennai
05.2024 - Current
- Developed creative and compelling content for various social media platforms, aligning with brand voice and marketing goals.
- Created and managed content for websites, newsletters, carousels, brochures, and blogs.
- Designed and executed solo social media posts, enhancing brand presence and engagement.
- Managed social media calendars, planned content, and ensured timely delivery of posts.
- Conceptualized and managed video shoots for social media engagement.
- Engaged with audiences, fostering community growth, and brand loyalty.
- Implemented A/B testing for ad creatives, landing pages, and bidding strategies to improve campaign performance.
- Handled social media engagement presence, and monitored analytics to track performance and identify opportunities for improvement.
Social Media and Copywriter
edirectsys
Chennai
05.2023 - 04.2025
- Developed creative and compelling content for various social media platforms, aligning with brand voice and marketing goals.
- Created and managed content for websites, newsletters, carousels, brochures, and blogs.
- Designed and executed solo social media posts, enhancing brand presence and engagement.
- Managed social media calendars, planned content, and ensured the timely delivery of posts.
- Collaborated with design and marketing teams to create visually appealing, engaging campaigns.
- Conceptualized and managed video shoots for social media engagement.
- Analyzed social media metrics to track performance and identify opportunities for improvement.
- Implemented A/B testing for ad creatives, landing pages, and bidding strategies to improve campaign performance.
- Engaged with audiences, fostering community growth, and brand loyalty.
- Currently, I am in my notice period.
Education
MA Journalism and Communication -
SDNB Vaishnav College for Women
ChennaiBA English -
Auxilium College for Women
VelloreHSC -
SRGDS Matriculation Hr. Sec. School
TiruvannamalaiSSLC -
SSV Matriculation Hr. Sec. School
TiruvannamalaiSkills
- Analytical skills
- Data interpretation
- PPC concepts
- Keyword research
- Bidding strategies
- Ad optimization
- Web analytics tools
- Google Analytics
- Communication skills
- Interpersonal skills
- Collaborative work
- Creative content development
- Copywriting skills
- Social media management
- Engagement strategy
- Website content creation
- Carousel designs
- Newsletters
- Blogs
- Brochures
- Social media presence management
- Video shoot strategies
- Marketing campaigns
Certification
- Best Work in Content and Copywriting
- Internship in Social Media Marketing
Disclaimer
I do hereby declare that the information stated above is true & correct to the best of my knowledge & belief., Chennai, Mowciya G R
Languages
- English
- Tamil
Personal Information
- Date of Birth: 08/06/00
- Gender: Female
- Nationality: Indian
- Marital Status: Single
Timeline
Social Media and Copywriter
Mowciya
05.2024 - Current
Social Media and Copywriter
edirectsys
05.2023 - 04.2025
MA Journalism and Communication -
SDNB Vaishnav College for Women
BA English -
Auxilium College for Women
HSC -
SRGDS Matriculation Hr. Sec. School
SSLC -
SSV Matriculation Hr. Sec. School
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