Results-oriented executive with a proven track record in Sales and Marketing.
Possesses a comprehensive understanding of market dynamics, consumer behavior, and strategic marketing approaches.
Strong leadership skills combined with a strategic mindset and the ability to drive business growth through innovative marketing strategies.
Built and managed Crossborder First Mile and Last Mile offerings to Ocean freight clients.
Helped grow business to upwards of 40 FTL movements every month.
Set up vendor supply across major trade lanes by making field visits and identifying potential business partners for onboarding.
Maintained relationships with all vendors through regular engagement, both business and personal.
Helped implement processes to streamline operations for FTL movements to ensure smooth collaboration across all stakeholder divisions.
Helped manage financials to ensure optimal utilization of company resources.
Successfully achieved targets by developing strong customer relationships
Conducted market research and competitor analysis to identify business opportunities and refine sales strategies.
Collaborated with internal teams to provide customer feedback and contribute to product development and improvement efforts.
Provided technical support to customers regarding product features and usage.
Conducted market research to identify target markets and develop pricing strategies.
Analyzed customer feedback to improve product offerings and services.
Participated in team meetings to review progress against objectives set by management.
Established processes for tracking leads from initial contact through closure of sale.
Planned outbound sales calls and emails campaigns targeting prospective clients.
Educated customers on product features and technical details to highlight benefits.
Developed and executed comprehensive marketing strategies to drive brand growth and enhance market share.
Led a team of marketing professionals and provided strategic guidance in brand positioning, product launches, and promotional campaigns.
Conducted market research and competitor analysis to identify market trends and consumer preferences, resulting in increased sales from 1 to over 72 orders per month over the course of 8 months.
Oversaw the development and implementation of digital marketing initiatives, including SEO, SEM, social media advertising, and email marketing campaigns.
Collaborated with cross-functional teams to ensure consistent brand messaging across all channels and touchpoints.
Established and nurtured relationships with key stakeholders, including suppliers, agencies, and industry influencers.
Monitored campaign performance and KPIs, leveraging data-driven insights to refine strategies and improve ROI.
Founded and managed a successful sound design and music production studio.
Established and nurtured artist relations, fostering long-term collaborations and building a strong reputation within the industry.
Utilized expertise in sound design and music production to create unique and innovative sonic experiences tailored to client needs.
Provided end-to-end audio engineering services, including recording, mixing, mastering, and post-production editing.
Collaborated closely with artists and musicians to understand their creative vision, ensuring the final product met or exceeded their expectations.
Managed studio operations, including scheduling, equipment maintenance, and resource allocation, optimizing efficiency and workflow.
Developed and maintained a network of industry professionals, collaborating on projects and fostering new opportunities for growth.
Implemented effective marketing and promotional strategies to attract new clients and expand the studio's clientele.
Brand strategy development and implementation
Market analysis
Marketing campaign management
Digital marketing (SEO, SEM, social media, email marketing)
Creative content development and copywriting
Market research and competitive analysis
Leadership and team management
Budget management and resource optimization
Relationship building and stakeholder management
Strong analytical and problem-solving skills
Excellent written and verbal communication abilities