Mukilan E
Product Marketing
Chennai
Summary
- Highly-driven Marketing Executive with a proven track record in developing and implementing comprehensive marketing strategies across various channels.
- Extensive experience in email marketing, social media marketing, and campaign management.
- Capable of leading successful multi-platform campaigns, increasing brand visibility by 30% and customer engagement by 25%..
- Skilled in crafting compelling copy that resonates with diverse audiences and motivates action.
- Proven ability to optimize content for SEO, resulting in a 30% increase in organic search traffic and improved search engine rankings.
- Demonstrated success in producing detailed reports that track progress and outcomes, driving continuous improvement and innovation.
- Excels in fast-paced, dynamic environments requiring creativity, adaptability, and strategic thinking.
Overview
3
3
years of professional experience
Work History
Marketing Operations Executive
Rapid Acceleration Partners
12.2021 - Current
- Created and updated operational documents and database records
- Kept marketing team informed of latest analytics and metrics through regular reporting
- Reviewed operations performance reports to drive improvements
- Expanded customer base by successfully emailing prospects to enhance conversion rates
- Tracked communications strategies and marketing approaches to measure successes and failures
- Used editing and graphic design tools to create content and visuals for social channels
- Tracked social media metrics to determine audience growth rate, volume and reach
- Engaged with and responded to online audience through relevant comments
- Prepared monthly calendar to manage online content across multiple platforms
- Developed content for blog posts, landing pages and social media platforms to further marketing endeavors
- Contributed ideas during strategic and conceptual brainstorming sessions
- Identified target audience and developed optimized communication plans to engage and interest individuals
- Supported sales team members to drive growth and development.
Associate Software Engineer
Accenture
02.2021 - 10.2021
- Worked on a Telecommunication based project using spacial net Bricscad Tool, Performed various design activities on different Telecommunication technologies On the geographical representation of a given location.
Education
HSE -
Aananthavalli Matriculation Hr Sec School
Urapakkam, Kanchipuram 05.2016 -
Bachelor of Engineering Technology: Computer Science -
SRM Valliammai Engineering College
Kattankulathur, Kanchipuram 10.2020 -
SSLC -
ST John's Matriculation School
New Perengulathur, Chennai 05.2014 -
Skills
Campaign Management
Marketing Analytics
Content Management
Copywriting
SEO
Marketing Strategy
Collateral Creation
Sales Enablement
Campaign Evaluation
CRM Software
Email Marketing
Sales prospecting tools
Landing page building
Automation tools
Timeline
Marketing Operations Executive
Rapid Acceleration Partners
12.2021 - Current
Associate Software Engineer
Accenture
02.2021 - 10.2021
Bachelor of Engineering Technology: Computer Science -
SRM Valliammai Engineering College
10.2020 -
HSE -
Aananthavalli Matriculation Hr Sec School
05.2016 -
SSLC -
ST John's Matriculation School
05.2014 -