Murali Rao
Hyderabad
Summary
Accomplished sales manager with extensive experience in leading teams and driving revenue growth across diverse markets. Proven track record in strategic planning, resource allocation, and achieving quarterly targets at Eris Life Sciences Ltd. As Director Growth at Twin Health Inc, successfully enhanced market presence and increased revenue through strategic initiatives. Demonstrated leadership as Senior Regional Manager at Novo Nordisk, overseeing a significant revenue turnover and market share increase while mentoring team members to higher positions. Expertise in product and portfolio management, account management, and value-based selling complemented by strong analytical skills and emotional intelligence. Career goal: to continue leveraging sales techniques and relationship management skills to drive business success in dynamic environments. Strategic Sales Manager enhancing team performance and achieving quarterly targets through targeted planning and resource allocation. Cultivates a culture of collaboration and continuous improvement within teams, driving measurable results and organisational growth. Embraces change management and learning agility to adapt to evolving market demands.
Overview
20
20
years of professional experience
Work History
Sales Manager
Eris Life Sciences Ltd
Hyderabad, Telangana
06.2025 - Current
- Led sales team towards achieving quarterly targets through strategic planning and effective resource allocation.
Director Growth
Twin Health Inc
Hyderabad, Telangana
04.2024 - 10.2024
- Oversaw execution of strategic growth initiatives at Twin Health Inc, leading efforts to enhance market presence and increase revenue.
Senior Regional Manager
Novo Nordisk
01.2017 - 03.2024
- Responsible for AP/TS/Karnataka.
- Leading a revenue turnover of 235 cr. on yearly basis, with 28% contribution to the Business Unit and Market Share 69.5%.
- The Region has shown a Market Share increase of 2% in Devices segment in 2022 and 2023 on YoY basis.
- Heading a team of 5 Area Sales Managers and 41 Product Specialists.
- 3 team members got promoted as ASM position in last 4 years.
- Region achieved 104% with growth of 15% in 2020.
- Achieved 100% Devices in last three years with growth of 9%.
Business Manager
Novo Nordisk
01.2011 - 01.2017
- Responsible to Hubli Business Area for Modern diabetes Care.
- Consistent performance throughout.
- Moved from 52 lks to 110 lks in 5 years.
- Coached and developed 1 PS to ASM level.
- Developed KOLs.
- Leading a team of 7 PS.
District Manager
Abbott
01.2006 - 01.2010
- Responsible to Coastal AP Market and Hyderabad.
- Awarded MD award and NO 1 District Manager in 2010.
- Involved in Digene OTC franchise test market pilot project.
- Coached 3 Territory Business Developers to become District Managers.
Education
Executive Development Program -
DDI Development Dimension International
01.2024
PGDM -
IGNOU UNIVERSITY
01.1999
B. Sc. -
MYSORE UNIVERSITY
01.1988
Skills
- Product and Portfolio Management
- Account Management
- Sales force education
- KOL Management
- Value based selling
- Result oriented
- Analytical skill
- Communication
- Adaptability
- Team Building
- Planning and Prioritization
- Process driven
- Conflict Management
- Decision-Making
- Change Management
- Emotional Intelligence
- Being a good coach
- Inclusiveness
- Self-management
- Courage
- Learning agility
- Sales reporting
- Relationship management
- Sales techniques
- Client relationship building
Custom Section
- Competencies for leading the organization, Conflict Management, Decision-Making, Change Management
- Competencies for leading others, Emotional Intelligence, Being a good coach, Inclusiveness
- Competencies for leading the self, Self-management, Courage, Learning agility
Websites, Portfolios and Profiles
linkedin.com/in/murali-rao-98a7b987/
Awards
- Regional Manager of the year, 2020-01-01
- No 1 Regional Manager for Ryzodeg, 2017-01-01
- Fly High 2, 2017-01-01
- No 1 BM, 2013-01-01
Timeline
Sales Manager
Eris Life Sciences Ltd
06.2025 - Current
Director Growth
Twin Health Inc
04.2024 - 10.2024
Senior Regional Manager
Novo Nordisk
01.2017 - 03.2024
Business Manager
Novo Nordisk
01.2011 - 01.2017
District Manager
Abbott
01.2006 - 01.2010
Executive Development Program -
DDI Development Dimension International
PGDM -
IGNOU UNIVERSITY
B. Sc. -
MYSORE UNIVERSITY