Results-driven professional specializing in Market Research and Lead Generation. Proven ability to enhance business growth through comprehensive market analysis and identification of new opportunities. Expertise in aligning research insights with strategic objectives to optimize sales funnels and expand market reach.
Overview
4
4
years of professional experience
Work History
Marketing Executive- Research and Sales
Cybage Software Private Ltd
Pune
10.2024 - Current
Utilized Salesforce and HubSpot to streamline sales processes and enhance lead tracking.
Drove sales campaigns, increasing company revenue by targeting key markets and optimizing lead generation.
Managed all customer interactions as sole point of contact for retail vertical, ensuring seamless communication.
Built strong relationships with clients, partners, and vendors to create mutually beneficial partnerships.
Collaborated with senior executives to align business development strategies with organizational objectives.
Established connections with key decision-makers to enhance sales opportunities and close high-value deals.
Conducted market research to identify new selling opportunities and adapt strategies accordingly.
Analyzed competitor activities and industry trends to anticipate market shifts and adjust tactics.
HR Executive
Cybage Software Private Limited
Pune
03.2021 - 07.2022
Hired 15 employees in one month, achieving a 20% increase in hiring rate.
Managed full recruitment cycle, collaborating with central team on sourcing, recruiting, and onboarding.
Developed and implemented consistent onboarding processes to enhance employee engagement.
Advised Hiring Managers on compensation strategies to ensure market competitiveness.
Prepared weekly data reports for Talent Acquisition team and VP utilizing Excel.
Oversaw HRIS data management, parity generation, and resolution of salary discrepancies.
Partnered with management to improve workplace relationships, morale, productivity, and retention rates.
Supported managers in crafting job descriptions, setting objectives, and planning development.