Summary
Overview
Work History
Education
Skills
Affiliations
Certification
Websites
Languages Known
Timeline
OfficeManager
Muskan Kapoor Jain

Muskan Kapoor Jain

Greater Kailash-1, New Delhi

Summary

Dedicated and results-driven marketing and research professional with 4+ years of experience across expert networking, immersive tech, and B2B trading. Skilled in market research, lead generation, and developing high-impact content and presentations. Thrive in fast-paced, lean-team environments with a proven ability to manage CXO-level interactions, including meetings with industry leaders and public-facing brand roles. Known for driving growth and enhancing client experience across both startups and family-led enterprises.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Marketing & Research Manager

Arihant International
New Delhi
03.2024 - Current
  • Joined a family-led venture to lead market expansion and enhance B2B outreach in the international paper trading industry.
  • Conducted in-depth competitor and customer analysis across Indian and Gulf markets to uncover high-margin opportunities.
  • Built targeted lead generation pipelines using CRM tools, LinkedIn Sales Navigator, and keyword-based segmentation.
  • Developed a refreshed product catalog, email marketing suite, and sales presentations, leading to improved client conversion efficiency.
  • Implemented performance dashboards that enhanced sales reporting accuracy by 35%.
  • Gained a hands-on, entrepreneurial perspective, deepening my expertise in supply chain management, vendor negotiations, and end-to-end business operations.

Senior Associate

Insight Alpha
New Delhi
06.2023 - 02.2024
  • Researched and onboarded over 200 senior experts across diverse sectors—from initial outreach to final confirmation—ensuring perfect alignment with client needs.
  • Identified potential C-level executives and niche subject-matter experts using LinkedIn, proprietary databases, and Boolean search techniques.
  • Played a key role in new client acquisition by crafting tailored expert profiles and strategic research briefs that enhanced project pitch success.
  • Built and nurtured client relationships, contributing to a 15% rise in repeat business through consistent delivery and responsiveness.
  • Demonstrated agility in fast-paced environments by adapting to shifting client needs, and ensuring timely delivery across varied geographies and sectors.

Product Marketing Associate

WoWExp Technologies
New Delhi
10.2021 - 05.2023
  • Closed key accounts by delivering immersive tech presentations on AR/VR-based business solutions.
  • Led and participated in high-level business meetings with senior industry leaders, including Padma Shri awardees and top executives, such as the CFO of P&G India, in association with the Metaverse Talk Show.
  • Led the design and execution of 30+ client-facing proposals, case studies, and qualification decks.
  • Optimized company visibility by writing SEO-based web content, and managing social campaigns.
  • I represented WoWExp Technologies as the on-camera face for YouTube videos and Metaverse-related public events
  • Achieved a 20% increase in website traffic through digital campaigns and collaborations.

Sales & Marketing Intern

WoWExp Technologies
New Delhi
08.2021 - 10.2021
  • Contributed to content writing for web development and immersive tech verticals.
  • Conducted market research and collaborated across design and development teams.
  • Gained domain knowledge in AR/VR and metaverse platforms.

Research Associate Intern

Buzz Envelope
New Delhi
06.2021 - 08.2021
  • Generated comprehensive reports on Indian FMCG trends using economic data.
  • Managed social media promotions and research documentation.

Education

Bachelor of Arts - Economics

University of Delhi
New Delhi
06-2021

Commerce (with Maths)

St. Anthony's Sr. Sec. School
New Delhi
05-2018

Skills

  • Core Competencies: Market Research & Analysis, Expert Profiling, Business Development, Lead Generation, Competitive Intelligence, Strategic Outreach
  • Client & Communication: Stakeholder Management, Relationship Building, Client Brief Interpretation, Onboarding Coordination, Written & Verbal Communication
  • Tools & Platforms: PowerPoint (Advanced), LinkedIn Sales Navigator, Google Workspace, Microsoft Excel, CRM Tools, Boolean Search
  • Content & Marketing: Proposal Writing, Pitch Deck Creation, Research Briefs, SEO Copywriting, Email Marketing
  • Industry Knowledge: Expert Networking, Executive Search, B2B Marketing, AR/VR & Metaverse Technologies
  • Professional Attributes: Adaptability, Time Management, Interpersonal Skills, Problem Solving, Team Collaboration

Affiliations

  • Fitness enthusiast – I maintain a consistent workout routine to support focus, discipline, and overall well-being.
  • Tennis player – Playing tennis for over 20 years to stay goal-oriented and resilient; represented my school and won zonal-level championships.
  • Animal welfare volunteer – Active volunteer at 4dogsake, helping rescue and treat injured street animals in Delhi.
  • Keen traveler – With an interest in people, stories, and global cultures — helps me build better connections and context in client-facing roles.

Certification

  • Python Basics – University of Michigan, May 2020
  • Python Functions, Files & Dictionaries – University of Michigan, June 2020

Languages Known

  • English – Native or bilingual proficiency
  • Hindi – Native or bilingual proficiency

Timeline

Marketing & Research Manager

Arihant International
03.2024 - Current

Senior Associate

Insight Alpha
06.2023 - 02.2024

Product Marketing Associate

WoWExp Technologies
10.2021 - 05.2023

Sales & Marketing Intern

WoWExp Technologies
08.2021 - 10.2021

Research Associate Intern

Buzz Envelope
06.2021 - 08.2021

Bachelor of Arts - Economics

University of Delhi

Commerce (with Maths)

St. Anthony's Sr. Sec. School

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