N. Wajahath Banu
Chennai
Summary
Accomplished brand strategist at IDEASCAPE COMMUNICATIONS, recognized for excellence in client relations and content development. Proficient in video editing and communication, consistently improving market visibility and implementing impactful brand strategies. Strong collaborator dedicated to achieving outstanding results and surpassing client goals.
Overview
2
2
years of professional experience
Work History
Brand Associate
IDEASCAPE COMMUNICATIONS
Chennai
04.2022 - 06.2023
- Formulated brand strategies in coordination with clients to enhance market presence.
- Liaised with creative team on brand designs, logos, and social media requirements.
- Proofread client deliverables to ensure accuracy and adherence to standards.
- Prepared, maintained, and followed up on client requirements for effective project execution.
- Posts and reels ideation in social media. Edited videos using Openshot App for promotional content.
- Executed basic edits in Canva to support marketing materials.
- Wrote comprehensive reports outlining findings and translating concepts for technical and non-technical audiences.
Brand Executive
OPTIMA RESPONSE
Chennai
02.2022 - 04.2022
- Prepared and presented creative ideation with the client's senior marketing team.
- Transcribed clients' past marketing campaign videos using MS Word for further enhancements.
- Facilitated coordination and supplied additional inputs for pre-production of advertisements with diverse stakeholders.
- Coordinated with external agencies such as advertising companies and PR firms for various projects related to the brand.
- Assisted in developing content strategies that aligned with overall business goals.
- Planned advertising campaigns for online, print and other mediums.
- Engaged in product packaging designs for startup FMCG brands.
Brand Communications and Client Relationship Executive
UNIMARKS
Chennai
08.2021 - 02.2022
- Managed a portfolio accounts, consistently meeting or exceeding retention and growth targets.
- Addressed inquiries from clients and department team members.
- Trained and mentored new team members to promote productivity, accuracy and friendly customer service.
- Attended weekly team meetings focused on improving service delivery operations.
- Prepared monthly reports for executive management detailing key performance indicators related to customer relationships.
Intern
SHAADISAGA
Chennai
04.2021 - 06.2021
- Executed customer onboarding according to leads generated by internal CRM team
Education
MBA - Branding & Advertising
Suresh Gyan Vihar University
04.2025
B.COM - HONOURS
JBAS Autonomous College
01.2016
Senior Secondary -
M W A Matriculation Higher Secondary School
06-2013
Skills
- Effective Communication
- Video Editing
- Brand strategy
- Content creation
- Market research
- Client relations
- Team collaboration
- MS word & PPT
- Google sheets
Awards
- Essay writing competition
- Word cracking - Linc
Languages
- English
- Tamil
- Hindi
Timeline
Brand Associate
IDEASCAPE COMMUNICATIONS
04.2022 - 06.2023
Brand Executive
OPTIMA RESPONSE
02.2022 - 04.2022
Brand Communications and Client Relationship Executive
UNIMARKS
08.2021 - 02.2022
Intern
SHAADISAGA
04.2021 - 06.2021
MBA - Branding & Advertising
Suresh Gyan Vihar University
B.COM - HONOURS
JBAS Autonomous College
Senior Secondary -
M W A Matriculation Higher Secondary School